Zubeyda AhmedZA
Open to opportunities

Zubeyda Ahmed

@zubeydaahmed

Experienced Content Writer and Producer with a passion for storytelling and SEO optimization.

United States
Message

What I'm looking for

Seeking a role that leverages my content creation and production skills to drive brand awareness and engagement, while allowing me to make a positive impact and collaborate with like-minded individuals.

As a seasoned content writer and producer with over 5 years of experience, I have honed my skills in crafting engaging and compelling content for various media platforms. My expertise lies in producing high-quality articles, scripts, social media content, and website copy that drive brand awareness, engagement, and conversions. I am well-versed in SEO optimization and content strategy development, having successfully improved online visibility and organic traffic for my clients.

Throughout my career, I have had the opportunity to work with diverse clients and teams, developing innovative content and social media strategies that yield impressive results. My attention to detail, time management skills, and ability to work collaboratively have earned me recognition, including the Pacific Northwest Regional Edward R. Murrow “Excellence in Innovation Award” for my narrative on my father’s immigration story.

I am a strong believer in the power of storytelling and its ability to drive change and inspire action. I am passionate about using my skills to make a positive impact and am excited to collaborate with like-minded individuals and organizations.

Experience

Work history, roles, and key accomplishments

GG

Senior Producer

Grupo Globo

Oct 2021 - Sep 2022 (11 months)

Developed innovative show concept, content, and format for English viewership, ultimately increasing the number of users by 35%. Facilitated daily operations of 3+ social media accounts by planning campaigns, scheduling posts, and publishing engaging content.

KW

Creative Lead

Kwabinova

Feb 2022 - Jul 2022 (5 months)

Spearheaded development and implementation of a robust social media strategy, resulting in a 30% increase in brand awareness and a 20% boost in website traffic. Created 5+ decks and wrote effective copy while collaborating with 3+ international clients.

AW

Freelance Producer

Afropop Worldwide

Mar 2022 - Jul 2022 (4 months)

Supervised end-to-end production processes for 10+ audio stories, from concept development to final delivery. Oversaw post-production process, providing creative direction to editors, visual effects artists, and sound designers to achieve quality final product.

SP

Production Associate

Spokenlayer

Jan 2020 - Oct 2021 (1 year 9 months)

Delivered creative leadership for daily production of 10+ publications by overseeing workflows, script writing, and publishing. Created and sent scripts to voice artists with requirements for tone and character personas.

BY

Lead Strategist

BYP100

Jan 2020 - Aug 2021 (1 year 7 months)

Explored, assessed, and procured available resources regarding IPV, food pantries, and shelters to ensure community development and safety. Coordinated and hosted 100+ interviews and screenings across Manhattan.

SG

Reporter

Seattle Globalist

Sep 2017 - May 2018 (8 months)

Performed in-depth research and analysis on #MeToo movement to write narrative-driven feature story on sexual violence within local Black communities in Seattle, generating over 5K story views.

Education

Degrees, certifications, and relevant coursework

University of Washington logoUW

University of Washington

Bachelor of Arts, Political Science

Bachelor of Arts in Political Science with a Minor in International Studies. Recipient of the Benjamin A Gilman International Scholarship.

Tech stack

Software and tools used professionally

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Zubeyda Ahmed - Senior Producer - Grupo Globo | Himalayas