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Zack Phillips

@zackphillips

Content strategist and producer at SOLAYA, building AI-powered content systems and producing wedding, retreat, and brand films.

Mexico

Message

What I'm looking for

I’m looking to bring my full-stack content ownership in-house in a remote, part-time or full-time role.

At SOLAYA, I co-founded a Tulum-based creative studio and built its brand identity, positioning, website, and content systems. I lead photography and film production for weddings, retreats, and brand content alongside my co-founder.

For Midwest Dental Equipment & Supply, I run the social content operation through a custom AI-powered CMS built in Notion, from planning through scheduling. Previously, at CoCreate Studios, I developed content strategies that increased social growth by 50% and streamlined production workflows; across my freelance work, I’ve paired visual production with multi-channel content strategy.

Experience

Work history, roles, and key accomplishments

Current

Co-Founder & Creative Director

Current

SOLAYA

Mar 2025 - Present (1 year 6 months)

Co-founded and built the complete brand identity, positioning, and website for a Tulum-based creative studio serving destination weddings, wellness retreats, and brand experiences. Designed content and client-communication systems and applied on-page SEO fundamentals to drive organic inbound inquiries.

Brand Identity Content Strategy SEO Photography Video Production Client Communication WordPress Elementor

Current

Freelance Content Strategist & Producer

Current

Midwest Dental Equipment & Supply

Jan 2025 - Present (1 year 8 months)

Design and run a U.S. healthcare brand's full social media content operation through a custom AI-powered CMS built in Notion, owning planning, production, and scheduling end-to-end. Maintain a consistent multi-week content cadence without added headcount by building AI-assisted workflows.

Content Strategy Social Media AI Assisted Workflows Notion CMS Production Management

Founder & Creative Director

CoCreate Studios

Jan 2021 - Dec 2023 (2 years 11 months)

Founded and led a media production company building strategic content programs for Seattle-area clients, owning content strategy, creative production, and team leadership. Developed multi-channel content strategies that increased social media growth by 50% and directed 30+ photo and video shoots annually.

Content Strategy Creative Direction Team Leadership Video Production Photography AI Assisted Production Workflow Optimization

Freelance Content Strategist & Creative Producer

Zack Phillips Photography

Jan 2012 - Dec 2022 (10 years 11 months)

Led content strategy and visual production for brands and editorials across the USA and Asia, developing multi-channel campaigns. Partnered with marketing teams to align visual content with brand guidelines, cutting production costs by 40%.

Content Strategy Visual production Creative Direction Lighting Post production Color Grading Retouching