Open to opportunities

Vasilina Smetanina

@vasilinasmetanina

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Experienced stylist and personal shopper with a flair for fashion.

France

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What I'm looking for

I am looking for opportunities that allow me to express my creativity in fashion, collaborate with diverse teams, and contribute to innovative projects that enhance brand identity.

I am a dedicated stylist and personal shopper based in Paris, with extensive experience in curating unique looks for a variety of projects, including commercials, publicity campaigns, and music videos. My work has allowed me to collaborate with international clients, ensuring that each styling aligns perfectly with the brand's vision and the artist's identity. I pride myself on providing personalized shopping services that cater to the specific needs of my clients, helping them find distinctive and on-trend outfits.

Throughout my career, I have honed my skills in visual merchandising and styling, working with renowned brands such as Tsumori Chisato and United Colors of Benetton. My ability to adapt displays to reflect brand guidelines and seasonal themes has consistently enhanced customer engagement and satisfaction. I thrive in collaborative environments, partnering with photographers, directors, and production teams to create cohesive and impactful styling across various projects.

Experience

Work history, roles, and key accomplishments

Current

Stylist & Personal Shopper

Current

Vsourcream

Jan 2023 - Present (2 years 4 months)

Styled commercials, publicity campaigns, movies, series, and music videos for international clients. Curated unique looks for diverse projects and provided personalized shopping services for foreign clients. Collaborated with photographers and production teams to ensure cohesive styling.

Wardrobe Planning Fashion Consultation Visual Coordination Trend Analysis Collaboration

Window Dresser & Personal Shopper

Tsumori Chisato

Jan 2020 - Jan 2023 (3 years)

Styled and dressed window displays to reflect the brand's unique aesthetic. Curated personalized shopping experiences and provided styling advice to enhance customer satisfaction. Managed visual merchandising for seasonal collections.

Customer Service Brand Representation Product Recommendations Team Collaboration Client Engagement

Visual Merchandiser

United Colors of Benetton

Jan 2020 - Feb 2020 (1 month)

Adapted displays to brand guidelines and tailored visuals to seasonal themes. Designed layouts to boost customer engagement and product visibility.

Customer Engagement Layout Design Seasonal Themes Team Collaboration

Visual Merchandiser

Crocus Mall/Tsvetnoy

Jan 2017 - Jan 2020 (3 years)

Created cohesive, brand-aligned displays and optimized layouts for customer flow. Collaborated with marketing for synchronized in-store promotions.

Customer Flow Optimization Co Marketing Teamwork

Visual Merchandiser

Gate 31

Jan 2016 - Feb 2016 (1 month)

Designed store layouts to enhance flow and product visibility. Created eye-catching displays and maintained brand consistency across visual elements.

Customer Engagement

Education

Degrees, certifications, and relevant coursework

Yakutsk University

Master's Degree, Visual Merchandising

2019 - 2020

Studied Visual Merchandising, learning to create engaging displays and layouts that enhance customer experience and brand representation. Developed skills in visual communication and marketing strategies.

Institute of Foreigns Cultures

Master's Degree, Philosophy

2010 - 2015

Completed a Master's degree in Philosophy, focusing on critical thinking and analytical skills. Engaged in various philosophical discussions and studies that enhanced understanding of human behavior and culture.