Varun Rao Naladi

Led multiple project engagements with a Big Three Automotive OEM client, generating billions in revenue by building a Next Best Action model to enhance digital sales. Spearheaded customer analytics and digital transformation initiatives, resulting in $2.2 million incremental revenue through machine learning solutions and data-driven strategies.

Spearheaded problem discovery initiatives utilizing A/B testing, Causal Analysis, and predictive modeling, directly contributing to a 12% increase in conversion rates and a 15% boost in revenue. Analyzed 5 omni-channel KPIs to track potential metrics and provided insights to business stakeholders, resulting in a 20% increase in market share.

Engineered a Natural Language Processing (NLP) model employing topic modeling with NLTK and SpaCy, discerning customer query categories and sub-categories, enhancing contact classification. Streamlined model deployment processes using ML engineering techniques, reducing deployment time by 25%.

Assisted in developing machine learning models and deploying them to production, gaining hands-on experience with the entire data science lifecycle. Leveraged user feedback and data insights to uncover prospects for product refinement, catalyzing A/B testing protocols that escalated click-through rates by 25% within Ed-Tech platforms.

Completed a dual degree program focusing on scientific research and data science principles. Gained foundational knowledge and advanced skills in relevant academic fields.