Open to opportunities

Uyen Saint-Tran

@uyensaint-tran

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Creative Director at Saint-Tran building EU–APAC brands through cross-cultural campaigns and creative direction.

South Korea

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What I'm looking for

I’m building Saint-Tran, a strategy-led creative studio for brands operating at the EU–APAC intersection, and I’m open to Creative Director or Executive Creative Director roles where my cross-cultural judgment can operate at scale.

At Saint-Tran, I’ve built an independent creative studio from a solo practice, leading creative and strategic direction across global campaigns for fashion, luxury, consumer, technology and media brands. I translate cultural nuance into commercial creative for clients operating across EU–APAC markets.

At Emakina Group, I led multidisciplinary teams developing digital experiences and creative platforms for global brands. Earlier, as an Art Director, I created campaign, digital and brand identity work across fashion, luxury and consumer technology.

My work has also included creative direction for moonROK Media, where campaign strategies and visual identity contributed to a 30% increase in brand awareness. I’m currently building Saint-Tran and am open to Creative Director and Executive Creative Director roles where I can bring cross-cultural judgment to global brands.

Experience

Work history, roles, and key accomplishments

Current

Founder & Creative Director

Current

Saint-Tran

Apr 2019 - Present (7 years 6 months)

Built Saint-Tran from a solo practice into an independent creative studio over seven years, leading creative and strategic direction across 50+ global campaigns spanning fashion, luxury, consumer, technology and media, working with clients across Europe, the US and Asia.
• Led a network of 30+ multidisciplinary collaborators — photographers, filmmakers, designers and stylists — from brief through

Experience Director

Emakina Group

Apr 2017 - Apr 2019 (2 years)

• Led multidisciplinary teams across strategy, conception, design, production, content and technology, developing digital experiences and creative platforms for global brands.
• Worked with strategists, designers, developers, account teams and clients to turn business and audience needs into clear, engaging creative experiences.
• Collaborated across disciplines to connect brand, storytelling, v

Art Director

Emakina Group

Jan 2015 - Apr 2017 (2 years 3 months)

• Designed and art-directed campaign, digital and brand identity work across fashion, luxury and consumer technology clients.
• Partnered with strategists and copywriters to build concepts from initial brief through final execution, working hands-on across print, digital and campaign formats.

Art Director

moonROK Media

Jun 2014 - Jan 2015 (7 months)

• Led creative direction for global media outlet focused on K-pop, developing brand visual identity and campaign strategies.
• Oversaw content assets including editorials, interviews, and fan merchandise, resulting in a 30% increase in brand awareness.
• Collaborated with strategy and PR teams to engage readers and celebrities, strengthening brand presence in Korean and US markets.

Designer

Union Design

Dec 2013 - Jun 2014 (6 months)

• Developed logos, marketing materials, and editorial layouts to maintain strong visual narratives for clients.
• Created website graphics, social media visuals, and digital campaigns to enhance brand engagement.
• Collaborated with creative director and senior designers to refine creative concepts and bring them to life.

Designer

Oxide Interactive

Apr 2013 - Dec 2013 (8 months)

• Developed UI/UX designs for various clients, ensuring seamless visual storytelling.
• Collaborated with developers and product teams to align design solutions with brand and user needs.
• Led design initiatives from concept to execution, ensuring aesthetic consistency and usability.