Open to opportunities

Trúc Đặng

@trcng

Graphic designer at The KPI Institute and GPAU, creating brand systems and e-commerce visuals for Adidas, Skechers, and Colgate.

Vietnam

Message

At Flywheel SEA (Omnicom Group - Formerly Intrepid E-commerce), I designed e-commerce visuals, product page layouts, and campaign banners for platforms including Lazada, Shopee, and TikTok Shop. I also worked on store branding and digital ads for brands including Adidas, Skechers, Colgate, and Perfetti Van Melle.

My designs contributed to the team's 11.11 Mega Contest 2023 results: Adidas placed 1st and Skechers placed 2nd. I also created and optimized high volumes of e-commerce thumbnails, including 150–300 for major clients like Colgate.

At LMSL Vietnam, I designed and localized online course materials, podcast visuals, and campaign assets. In my current part-time roles at The KPI Institute and GPAU, I develop visual systems across brands and create corporate brochures, presentations, and certification assets.

Experience

Work history, roles, and key accomplishments

Current

Graphic Design Specialist

Current

GPAU // Global Performance Audit Unit

Nov 2025 - Present (11 months)

Developed marketing collateral and presentations, designed over 20 corporate brochures and presentation decks, and supported brand and certification assets. Streamlined design-to-print workflow and proposed creative improvements.

Graphic Design Marketing Collateral Presentation Design Brand Identity Print Design File Import Export Technical Specifications

Current

Ecosystem Graphic Design Specialist

Current

The KPI Institute

Jul 2025 - Present (1 year 3 months)

Collaborated with marketing teams to shape design directions across multiple brands, developed cohesive visual systems, and aligned design initiatives with strategic marketing goals. Streamlined design-to-print workflow.

Graphic Design Visual Systems Brand Identity Cross Brand Development Marketing Strategy Print Design File Import Export

Graphic Design Specialist

LMSL Vietnam

Mar 2024 - Jul 2025 (1 year 4 months)

Designed and localized visual materials for online course modules, created logos and thumbnails for podcast series, and developed key visuals for campaigns. Coordinated with multimedia teams to maintain visual consistency.

Graphic Design Course Production Localization Logo Design Thumbnail Design Storyboarding Brand Guidelines Cross Functional Collaboration

Middle Graphic Designer

Flywheel SEA (Omnicom Group - Formerly Intrepid E-commerce)

Nov 2021 - Mar 2024 (2 years 4 months)

Designed high-converting key visuals and product page layouts for e-commerce platforms, led design initiatives for global brands, and optimized thumbnails for high-volume clients. Developed motion graphics for livestreams and collaborated with cross-functional teams.

Graphic Design E commerce Design Key Visuals Product Page Design Banner Design Thumbnail Optimization Motion Graphics Livestream Design Digital Advertising Social Media Brand Guidelines Cross Functional Collaboration

Marketing Graphic Designer

Abi Group

Jun 2019 - Jun 2021 (2 years)

Designed product labels, packaging materials, brochures, and banners for marketing campaigns. Created seasonal office gift boxes and promotional snack packaging, and developed promotional materials for internal and external campaigns.

Graphic Design Packaging Design Brochure Design Banner Design Marketing Campaigns Brand Identity