Open to opportunities

Thuy Linh Phan

@thuylinhphan

Senior content marketing specialist and brand storyteller crafting travel, lifestyle, and nature narratives that convert.

Vietnam

Message

What I'm looking for

I’m looking for remote or international projects where my storytelling, SEO, and social media strategy can elevate travel, nature, and lifestyle brands—turning ideas into engaging content that inspires audiences and drives measurable growth.

I’m a creative content professional with 15+ years of experience spanning journalism, brand storytelling, digital marketing, and travel content. I’m passionate about crafting narratives that inspire, inform, and connect—shaping how people see the world from editorial features to SEO-driven campaigns and social media strategies.

I’ve led content strategy and production for website, social media, and digital campaigns in luxury watch retail, and delivered end-to-end remote content for health & wellness brands. Alongside this, I’ve written and edited SEO travel articles and PR content across travel platforms, healthcare services, and digital magazine work—strengthening my editorial standards, storytelling craft, and audience-first approach.

Now, I’m building an independent creative practice focused on travel & nature content, Canva template design, and English-language travel blogging for international audiences. My core belief: great content doesn’t just sell—it changes how people see the world.

Experience

Work history, roles, and key accomplishments

Current

Travel & Nature Content Studio

Current

Travel & Nature Content Studio

Jan 2026 - Present (6 months)

Building a travel and nature creative practice focused on English-language travel blogging and selling Canva templates on Etsy. Growing organic Pinterest presence to drive passive traffic and create a portfolio + digital product income stream.

Canva Etsy Digital Product Sales AI Tools

Current

Freelance Content Creator

Current

Reviva Canada Ginseng

Jan 2021 - Present (5 years 6 months)

Developed brand-aligned content strategy, photography direction, and video production for health and wellness brands (Reviva Canada Ginseng, Sbox & Agora Eat Clean). Optimized social media content to improve engagement, reach, and brand recognition for international clients.

Content Strategy Brand storytelling Video Production Social Media Marketing Copywriting Canva

Freelance Writer & Journalist

Multiple Publications & Magazines

Jan 2009 - Jan 2012 (3 years)

Contributed articles, features, and editorial content to newspapers and lifestyle magazines. Built core skills in writing, research, and storytelling that support long-term content creation.

Feature Writing Editorial Writing Storytelling Content Editing PR Editorial Content Fact Checking

Education

Degrees, certifications, and relevant coursework

Ton Duc Thang University

Bachelor of Sociology, Sociology

2004 - 2008

Bachelor of Sociology with a focus on social behavior analysis, consumer trend research, and qualitative/quantitative methodology. Built a foundation in critical thinking, data synthesis, and communicating insights for content strategy.

Professional Development Programme

Certificate in IT & Information Systems, Information Systems

2003 - 2004

Certificate in IT & Information Systems covering information systems, digital environments, and web technology foundations relevant to digital content work.