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Tatiana Lourenço

@tatianaloureno

Message

I design human-centered digital products that improve public services, revenue, and user outcomes.

Germany

Message

At PGM, I lead end-to-end design for a municipal tax debt management system, helping resolve 84% of outstanding citizen debt cases and increase tax revenue by 135%.

I've designed digital products across FinTech, LegalTech, and HealthTech for more than 10 years. My background in entrepreneurship and psychology shapes how I turn research, business challenges, and user needs into practical product strategy and UX/UI solutions.

Experience

Work history, roles, and key accomplishments

Current

Lead Product Designer

Current

PGM

Mar 2021 - Present (5 years 6 months)

Led end-to-end design for a municipal tax debt management system, resolving 84% of outstanding citizen debt cases and driving a 135% increase in municipal tax revenue. Built a Figma component library that increased developer delivery from 40% to 90%.

Product Design UX UI Design Figma Design Systems User Research Prototyping Stakeholder Management

Senior Product Designer

Trends

Oct 2018 - Feb 2021 (2 years 4 months)

Analyzed customer needs and business problems through interviews, surveys, and qualitative research. Presented design concepts and articulated design decisions to stakeholders, designing end-to-end solutions aligned with user needs and business goals.

User Research Qualitative Research Stakeholder Management Product Design UX UI Design

Founder & Product Designer

Terra Verde

Jun 2012 - Jul 2018 (6 years 1 month)

Founded and led a design studio serving startups, translating business challenges into actionable product and design strategies. Delivered branding, graphic design, UX/UI, and digital product solutions across different business models.

Product Design UX UI Design Branding Graphic Design Design Strategy Leadership