
Talha awan
@talhaawan2
I craft conversion-focused ad copy, creative concepts, and brand messaging.
What I'm looking for
I develop direct-response advertising concepts, headlines, hooks, social media ads, and promotional messaging built around audience needs, benefits, and calls to action.
Through three years of independent practice, I've created self-directed portfolio campaigns for SONIQ wireless headphones, BITE food delivery, and SKILLUP online education. My work explores Meta, TikTok, Google Search, and LinkedIn messaging.
I refine copy for clarity, grammar, conciseness, tone, structure, and readability, while adapting brand voice for different audiences and communication goals. I also develop multiple messaging angles and A/B testing concepts for hooks and value propositions.
I use AI-assisted workflows for research, ideation, drafting, editing, and content refinement, alongside digital research tools, CapCut, Microsoft Office, and basic coding tools.
Experience
Work history, roles, and key accomplishments
Independent Copywriter & Copy Editor
Self-employed
Developed direct-response advertising concepts and created headlines, hooks, and social media ad copy for self-directed portfolio projects. Edited and refined copy for clarity, tone, and structure while practicing brand voice adaptation and AI-assisted workflows.
Education
Degrees, certifications, and relevant coursework
Pakistan
BS, Education
Pursued a Bachelor of Science in Education in Pakistan.
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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