Open to opportunities

Srujal Vaidya

@srujalvaidya

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Product designer specializing in activation, 0→1 delivery, and AI-assisted workflow automation.

India

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What I'm looking for

I’m looking for a Product Design role where I can own activation and retention improvements, ship 0→1 features, and use AI-assisted workflows to collaborate faster with engineering—while growing my research, experimentation, and design systems depth.

I’m a Product Designer focused on building user-centered product experiences that improve activation, retention, and end-to-end funnel performance. Recently, I led a redesign of intern activation and application flow, increasing completion by 24% and reducing drop-off by 31% in three months.

I enjoy turning messy workflows into systems—shipping 20+ product features and integrating AI-assisted design workflows to accelerate delivery (5x velocity and 35% faster design-to-dev turnaround). I’ve also built automation for feedback aggregation and testimonial reporting with n8n and Pipedream, and I bring strong product thinking from roles spanning UI/UX, research, and founder’s office work.

Experience

Work history, roles, and key accomplishments

Current

Product Designer

Current

Virtual Internships

Feb 2025 - Present (1 year 4 months)

Led redesign of intern activation & application flow, increasing completion rate 24% and reducing key-step drop-off 31% in 3 months. Shipped 20+ features with AI-assisted workflows, boosting delivery velocity 5x and cutting design-to-dev turnaround 35%, while automating testimonial/feedback reporting to save ~12 hours per week.

Product & Design Drop Off Analysis 0→1 Product Design Pitch Deck Storytelling

Product Designer (Intern)

Testline

Oct 2024 - Jan 2025 (3 months)

Designed streak tracking interface to improve daily study consistency, increasing 7-day retention by ~12% during early testing. Built peer challenge and practice test experiences, driving ~22% weekly active engagement and supporting performance feedback across 500+ mock test attempts per week.

UX UI Design Retention Strategy Streak Tracking Design Weekly Active Engagement Performance Feedback Design KPI Tracking

Founders Office Intern

Hoora

Jan 2023 - Dec 2024 (1 year 11 months)

Led hands-on customer research by designing user interview questionnaires, training telecallers on what to ask, and personally calling users to capture pain points; used CleverTap data to connect qualitative insights to product decisions. Executed growth and lifecycle marketing, including Meta ad campaigns, WhatsApp engagement flows via Interakt, workflow automation with Pabbly connect, and perfor

Customer Research User Interviews Growth Marketing Meta Ads WhatsApp Automation (Interakt)Workflow Automation (Pabbly Connect)Google Analytics Pitch Deck Design

UI/UX Designer

Ano Seo

Feb 2024 - Jul 2024 (5 months)

Designed UI screens and user flows for 6+ features, supporting navigation improvements and contributing to a 10% increase in conversion rate. Assisted with A/B testing and user research, driving a 20% NPS improvement through iterative UI refinements.