Srinivas Rangu

I am a Senior UI/UX Designer with over 9 years of experience crafting human-centered digital products across travel, education, and enterprise domains. I bridge business goals and user needs through research-driven decisions, scalable design systems, and conversion-focused interfaces.

I have led end-to-end design processes, improved booking and onboarding flows, and introduced consistent design systems to accelerate design-to-development cycles. My work emphasizes accessibility, UX psychology, inclusive design, and measurable impact such as reduced drop-offs and improved conversions.

I mentor junior designers, run design thinking sessions, and collaborate closely with product, engineering, QA, and marketing. I am passionate about evolving design leadership, prompt engineering, and delivering solutions that solve meaningful problems for people.