Srinath nk
@srinathnandakumar
I build AI-native video campaigns and content systems that drive reach, retention, and engagement.
IndiaWhat I'm looking for
At IGP, I own content strategy, editing, and publishing for the primary India Instagram account, while supporting IGP Middle East and IGP Cakes. My Friendship Day AI reel reached 1.07 million+ organic views, generated 28,300+ shares, and brought in 277 new followers.
I independently wrote and produced The Adventures of PapaMan, a zero-budget Father's Day brand film created entirely with Higgsfield AI that drove 450,000+ paid views. I also launched six Rakhi campaign ads in seven hours and contributed creative direction to an IGP x influencer Mother's Day campaign reaching 6+ million views.
I'm building marketing automation with n8n, LLMs, RAG workflows, and APIs, including a Trend-to-Prompt pipeline that turns platform trends into AI-video prompts. Earlier, I produced 160+ marketing assets for Wellbeing Nutrition, helped grow Tinksy's Instagram following by 25%, and grew my YouTube channel from 500 to 4,000 subscribers in 30 days.
Experience
Work history, roles, and key accomplishments
Marketing Executive
IGP (Join Ventures Solutions)
Apr 2026 - Present (6 months)
Owns end-to-end content strategy, editing, and publishing for IGP India, managing three Instagram handles. Created a Friendship Day AI reel reaching 1.07M+ views and produced a Father's Day AI brand film with 450K+ views.
Digital Marketing Intern
Wellbeing Nutrition
Oct 2025 - Jan 2026 (3 months)
Produced 160+ product education and marketing pieces by combining AI research tools with product and ingredient research, maintaining accuracy across every deliverable.
Social Media Marketing Intern
Tinksy
Jul 2025 - Sep 2025 (2 months)
Helped grow the brand's Instagram account from 8,000 to 10,000 followers by developing campaign concepts and designing 30+ brand-consistent visual assets. Edited a sponsored reel that reached 6.1+ million views.
Digital Content Creator
YouTube Channel
Jan 2021 - Sep 2024 (3 years 8 months)
Grew a YouTube channel from 500 to 4,000 subscribers in 30 days by identifying viral content patterns and owning strategy, production, and performance tracking end-to-end.
Education
Degrees, certifications, and relevant coursework
SIES College of Arts, Science and Commerce
Bachelor of Management Studies, Marketing
2023 -
Pursuing a Bachelor of Management Studies with a focus on Marketing, gaining knowledge in business and marketing principles.
Availability
Location
IndiaAuthorized to work in
Portfolio
shk2005.github.io/srinath-portfolioSocial media
Job categories
Skills
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