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somnath singha

@somnathsingha

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I’m an experienced sales leader driving bancassurance growth through digital VRM and disciplined portfolio health.

India

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What I'm looking for

I’m looking for a leadership role where I can own P&L, scale multi-hub sales execution, and use digital ecosystems (LMS/CRM/FinTech) to grow revenue while protecting persistency and portfolio health across a pan-India footprint.

I’m a Strategic Sales Leader with 21 years of experience across Life Insurance, Banking, Gaming, and Telecom. Currently, I’m driving national scale as a Circle Head at HDFC Life, managing high-performance VRM hubs in Mumbai and Hyderabad through 100% virtual channels with a team of 37.

I’m known for surpassing annual targets quickly—accomplishing 100% of the previous year’s business achievement in just 8 months and tracking to deliver 140% YoY growth. I maintain strong portfolio quality with 13th-month Persistency of 86% (targeting 90% FY exit) and a healthy ATS of 1.2 Lakhs, while shifting the portfolio toward high-margin business (62% contribution from Traditional Products).

I leverage FinTech ecosystems like Digibanca to optimize lead distribution and digital fulfillment, resulting in a 98% team activation rate. Earlier, I led end-to-end implementation of LeadSquared LMS for seamless lead transfer to a pan-India force of 3,000+ Sales Officers, and I’ve strengthened customer experience through NLP chatbot conversational flows and Zendesk Chat—along with Ameyo and Genesys dialer operations—supported by recognition including Exceptional Eort awards and Employee of the Year.

Experience

Work history, roles, and key accomplishments

Current

Circle Head - Bancassurance

Current

Hdfc Life Insurance

Jan 2025 - Present (1 year 5 months)

Directed the national VRM bancassurance vertical for a banking partner, managing a team of 37 to serve a PAN-India customer base via 100% virtual channels. Achieved 100% of prior year business in 8 months, is on track for 140% YoY growth, and maintained 13th-month persistency of 86% (90% FY exit target) with ATS of 1.2 lakhs using Digibanca to drive a 98% team achievement rate.

Bancassurance P L Ownership Lead Distribution

Manager - Cross Sell

Star Union Dai-Ichi Life Insurance

Oct 2021 - Dec 2024 (3 years 2 months)

Delivered INR 300 million in business within 2.5 years by managing bank cross-sell for UBI and BOI across PAN India. Led end-to-end LeadSquared LMS implementation for seamless lead transfer to 3,000+ sales officers and increased conversion by 20% through hybrid and outsourced telesales models.

Cross Sell Sales Enablement LeadSquared LMS Telesales Conversion Optimization Stakeholder Management Pan India Deployment

Manager - Customer Service

Sachar Gaming Pvt. Ltd.

Feb 2017 - Sep 2021 (4 years 7 months)

Led multi-channel customer service (chat, email, and social media) and managed relationships for HNI/platinum customers. Designed NLP chatbot conversational flows and implemented Zendesk Chat to improve real-time issue resolution.

NLP Chatbot Design Zendesk Customer Relationship Management Service Operations

Manager - CRM & MIS

Wonderchef Home Appliances

Dec 2015 - Feb 2017 (1 year 2 months)

Executed a record-breaking 10-day transition for a 25-seat inbound sales process and ensured continuity of operations. Implemented inbound CRM software to automate sales activities and increase customer engagement.

Inbound Sales CRM Implementation Sales Automation Customer Engagement

Assistant Manager MIS & Dialer

One Point One Solutions

Jun 2011 - Dec 2015 (4 years 6 months)

Managed a team of 20 MIS executives across 45 projects spanning sales, service, and collections. Managed Ameyo and Genesys dialers to optimize pacing and churn for maximum floor productivity.

Call Center Operations Dialer Management Ameyo Dialer Genesys Team Leadership