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Sofia Ferrão

@sofiaferro

Digital marketer at Tagarelas Coffee Café who managed paid social campaigns, created content, and reported weekly performance.

Portugal

Message

At Tagarelas Coffee Café, I managed paid social media, created content, and developed social media strategies as part of my master's thesis. I also prepared weekly performance reports and developed a marketing plan with strategic recommendations.

During my IEFP internship at Troficolor, I supported the B2B platform’s user experience and purchasing process, monitored social media, and suggested improvements. I also contributed ideas for corporate events and updated platform content through product photography.

Experience

Work history, roles, and key accomplishments

Social Media Manager

Tagarelas Coffee Café

Jan 2023 - Jan 2025 (2 years)

Managed social media and paid ads, created content and strategies, prepared weekly performance reports, and developed the marketing plan.

Social Media Management Paid Ads Content Creation Marketing Strategy performance reporting

Marketing/Sales Intern

Troficolor

Feb 2024 - Aug 2024 (6 months)

Monitored and analyzed the marketing agency's planning, supported the B2B platform with a focus on UX, and contributed to social media and event planning.

Marketing Sales B2B UX Social Media Product Photography Email Communication Event Planning

Store Associate

ATIVO KIDS

Jan 2023 - Dec 2023 (11 months)

Provided customer service, managed inventory, closed the cash register, handled the anti-theft system, and managed promotional tags.

Customer Service Inventory Management Cash Handling Loss Prevention

Hotel Receptionist - Hostess

HF Ipanema Park

Jan 2021 - Jan 2023 (2 years)

Greeted guests, handled check-ins and check-outs, processed breakfast charges, provided personalized service, assisted with events, and distributed satisfaction surveys.

Customer Service Check in Check out Event Assistance Survey Analysis