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sןɹɐɥɔ IsabiryeSI
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sןɹɐɥɔ Isabirye

@sisabirye

I create brand identities, editorial layouts, and digital experiences for aviation, media, and technology clients.

Rwanda
Message

I've created brand identities, editorial layouts, and digital experiences for aviation, media, and technology clients across East Africa and the Middle East.

At RwandAir, I led corporate brand design for inflight entertainment, including French-language content, and directed the design, editorial pacing, and print supervision of high-profile inflight magazines. I also led print production and art direction for luxury inflight lifestyle magazines at A to Z Brand Solutions, including Air Burkina.

At Rwanda Arts Initiative, I direct visual identity systems and multi-channel creative assets for regional cultural exhibitions and public programs while mentoring emerging creatives on print production, layout grids, and brand consistency.

My work spans branding, illustration, web development, UX, and print production for organizations including Airtel Rwanda, KCB Bank Group, Bralirwa, Heineken, Irembo, and Rwanda ICT Chamber.

Experience

Work history, roles, and key accomplishments

RWANDA ARTS INITIATIVE logoRI
Current

Multimedia Specialist

Feb 2024 - Present (2 years 7 months)

Directed comprehensive visual identity systems and multi-channel creative assets for major regional cultural exhibitions and public programs. Mentored emerging creatives on print production standards, layout grids, and brand asset consistency.

Mufasha Uganda logoMU

Product Design

Nov 2023 - May 2024 (6 months)

Architected web interfaces, managed site structural layouts, and optimized digital content delivery across community web platforms. Streamlined digital user journeys and enhanced visual hierarchy for web pages and mobile touchpoints. Designed and Maintained company website.

Rwanda ICT Chamber logoRC

Design Consultant | Mentor- Fablab & klab

Jul 2017 - Jul 2022 (5 years)

- Brand Strategy & Identity: Spearheaded full rebranding initiatives, including core logo redesign and comprehensive visual identity guidelines to align brand positioning across key stakeholder touchpoints.

- Marketing & Visual Campaigns: Conceptualized and designed high-impact digital and print marketing campaigns, transforming complex tech and trade data into engaging, scannable infographics.3D

RwandAir Ltd logoRL

Creative Direction

Jul 2012 - Mar 2020 (7 years 8 months)

Spearheaded the global corporate brand design for inflight entertainment with focus to include French as a second language. Directed the end-to-end design, editorial pacing, and print supervision of high-profile in-flight magazines.

Creative Communications logoCC

Multimedia Specialist | Illustrator

Jan 2014 - Nov 2016 (2 years 10 months)

- Designed extensive corporate identity packages, advertising collateral, and multi-channel brand campaigns for
tier-one accounts including Airtel Rwanda, KCB Bank Group, Bralirwa, and Heineken.

- Produced specialized communication design and layout assets for regional institutions like SNV-Netherlands and
Land O’Lakes.

Irembo logoIR

Multimedia Specialist

Nov 2015 - Apr 2016 (5 months)

As a technology concepts lead, I enhanced the Irembo user experience by implementing interface improvements based on field research reporting directly to the CTO.

- Developed technical video and print tutorials for both end-users and would-be employees.

- Design & layout, communication / awareness campaign material with relation to branding and visibility.
- Wireframing and prototyping for USS

Various Companies logoVC

EARLY CAREER & SPECIALIZED CONSULTING

Aug 2009 - Aug 2013 (4 years)

Design Consultant & Web Master across regional institutions, Bank of Uganda, Leo Telecom Bujumbura, African Field Epidemiology Network Lab (AFNET), Creative Eye Rwanda.

Akagera Aviation Ltd logoAL

Brand Development Specialist

Jul 2013 - Jul 2013 (0 months)

Developed the logo and complete brand identity for Akagera Aviation, establishing a cohesive visual language that strengthened market presence and brand recognition across all platforms.

Fountain publishers ltd logoFL

Freelance Illustrator

Aug 2009 - Aug 2010 (1 year)

Created illustrations for science textbooks (Physics, Chemistry) and reader series at Fountain Publishers, translating complex scientific concepts into clear, engaging visuals for educational audiences.

Education

Degrees, certifications, and relevant coursework

SC

St. Lawrence Schools and Colleges

UCE | UACE

MU

Makerere University

Bachelor's Degree, Industrial Design and Fine arts.

2006 - 2009

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