Sheldon ShawSS
Open to opportunities

Sheldon Shaw

@sheldonshaw

Creative program director with expertise in video production and marketing.

Canada

What I'm looking for

I seek a dynamic role that fosters creativity and collaboration, with opportunities for growth.

With a robust background in media production and communications, I have dedicated my career to enhancing storytelling through visual narratives. As the Program Director for the Toronto Pan African Film Festival, I curate impactful documentaries and foster partnerships with non-profit organizations, ensuring diverse voices are represented in the film industry.

My experience as Director of Operations and Video Editor at Potential Films Inc. has honed my skills in overseeing business operations and managing the entire video production process. I excel in transforming client concepts into compelling content, utilizing my expertise in video and sound editing to deliver high-quality productions. My leadership roles have equipped me with the ability to guide teams effectively, ensuring projects are completed on time and to the highest standards.

Experience

Work history, roles, and key accomplishments

TF
Current

Program Director

Toronto Pan African Film Festival

Jun 2023 - Present (2 years)

As Program Director, I select documentaries for programming, develop partnerships with non-profit organizations, and cultivate relationships with filmmakers. I also create engaging content for social media platforms.

PI
Current

Director of Operations/Video Editor

Potential Films Inc.

Sep 2013 - Present (11 years 9 months)

In this role, I coordinated business operations and supervised the videography and editing processes. I executed post-production tasks and transformed client concepts into compelling visual narratives.

UG

Promotional Representative

Universal Music Group

Feb 2008 - Nov 2011 (3 years 9 months)

I developed marketing strategies for new album releases, mentored students in promotional marketing techniques, and coordinated event promotions.

Education

Degrees, certifications, and relevant coursework

Centennial College logoCC

Centennial College

Diploma, Radio, Film, & Television

Completed a Diploma in Radio, Film, & Television, focusing on the technical and creative aspects of media production.

York University logoYU

York University

Bachelor of Communications, Communications

Earned a Bachelor of Communications, studying various aspects of communication theory and practice.

Tech stack

Software and tools used professionally

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Sheldon Shaw - Program Director - Toronto Pan African Film Festival | Himalayas