
Sharon Kajerai
@sharonkajerai
Paid Ads Specialist at Chatkrum Hotel who grew its TikTok account to 240 followers and 2,100 likes in one week.
What I'm looking for
At Chatkrum Investment Limited / Chatkrum Hotel, I planned and analyzed three paid TikTok video campaigns, using reach, engagement, and cost per result to assess performance. I also grew the hotel's TikTok account from 92 to 240 followers and 2,100 likes in one week.
I designed a seven-slide Instagram carousel ad in Canva for a one-month paid campaign featuring the hotel's rooms, dining, event hall, and packages. I managed content calendars and created Instagram and TikTok promotional creatives using Canva and Meta Business Suite.
I built monthly performance reports in Excel to guide content and ad decisions. As a Data Entry & Administrative Intern, I entered and organized business data and assisted with monthly reports and record keeping.
In independent projects, I built simulated campaign strategies covering audience segmentation, budget allocation, and creative concepts. I practiced campaign setup, targeting, performance analysis, and optimization in Meta Ads Manager, and produced a portfolio case study documenting the campaign process.
Experience
Work history, roles, and key accomplishments
Social Media & Marketing Assistant
Chatkrum Investment Limited
Feb 2026 - Present (8 months)
Grew the hotel's TikTok account from 92 to 240 followers and 2,100 likes in one week. Planned, launched, and analyzed paid TikTok video campaigns, and designed Instagram carousel ads in Canva.
Paid Social Advertising Specialist
Independent Projects
Jan 2026 - Present (9 months)
Built simulated campaign strategies covering audience segmentation, budget allocation, and creative concepts. Practiced campaign setup, targeting, performance analysis, and optimization in Meta Ads Manager.
Data Entry & Administrative Intern
Chatkrum Investment Limited
Jan 2026 - Present (9 months)
Entered and organized business data using Excel, assisted with monthly reports and record keeping, and supported front-office and administrative operations.
Education
Degrees, certifications, and relevant coursework
Miva Open University
Bachelor of Science, Business Management
2023 - 2026
Pursued a Bachelor of Science in Business Management, gaining knowledge in business principles and management practices.
HubSpot Academy
Social Media Marketing, Social Media Marketing
Completed a certification in Social Media Marketing, covering strategies for effective social media campaigns.
HubSpot Academy
Paid Advertising Strategy, Paid Advertising
Completed a certification in Paid Advertising Strategy, focusing on planning and executing paid ad campaigns.
Alison Academy
Excel Formulas & Functions, Excel
Completed a certification in Excel Formulas & Functions, enhancing spreadsheet skills for data analysis.
HubSpot Academy
Digital Advertising, Digital Advertising
Completed a certification in Digital Advertising, covering digital ad platforms and campaign management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
canva.link/htsxwipwqq0x3d1Salary expectations
Social media
Job categories
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