shahrukh khan

Lead end-to-end UI/UX across CereBree's multi-product platform, unifying brand, marketing site, and product dashboards under a single design system. Designed and shipped the company website and investor-facing presentation decks, and own SaaS product dashboard design end-to-end.

Supported early brand and UI direction for CereBree ahead of transitioning into the full-time UI/UX Designer role.

Promoted from Product Design Lead to head the design function, setting UX standards and prototyping conventions used across the team. Directed end-to-end design for a Shopify-native SaaS app focused on social proof and UGC collection.

Owned the complete design lifecycle for a Shopify SaaS app, communicating decisions clearly across the product team. Used a hypothesis-driven, iterative testing approach and conducted user research and usability testing.

Conceptualized and executed brand identity, packaging, website, social media, and email marketing designs across a range of client accounts. Progressed from Graphic Designer to Creative Design Specialist, maintaining brand consistency across concurrent projects.

Designed social media and ad creatives for freelance clients, aligning each concept with brand goals and campaign objectives. Collaborated directly with marketing teams to iterate on creative based on performance feedback.

Bachelor of Engineering in Mechanical Engineering from GSCE from 2014 to 2018.