Shahnewaz Choudhury
@shahnewazchoudhury
Results-driven digital marketing and HR professional with diverse experience.
What I'm looking for
I am a university graduate with 1.6 years of experience in digital marketing and HR operations, primarily with PepsiCo. My journey has been marked by a commitment to driving results and fostering growth in every role I undertake. At Bear & Bags, I successfully managed the company’s website, leading to a 30% increase in user engagement through continuous improvements. My efforts in influencer and social media marketing strategies resulted in a 40% growth in the company's online presence, significantly boosting brand visibility.
In my role as an HR Ops Executive at PepsiCo, I conducted comprehensive audits of employee data, achieving 100% accuracy across the employment lifecycle. My leadership in orchestrating significant events garnered recognition from senior executives, while my proficiency in SAP and ServiceNow led to a 25% increase in productivity. As a Business Analyst Intern, I facilitated client meetings and collaborated with engineering teams to enhance software features, resulting in improved client satisfaction and retention rates.
Experience
Work history, roles, and key accomplishments
HR Ops- Executive
PepsiCo
Sep 2022 - Jan 2024 (1 year 4 months)
Conducted a comprehensive audit and rectification of global PepsiCo employee data within the system, spanning the entire employment lifecycle from hire to retirement, with 100% accuracy. Leveraged expertise in SAP, SAP SuccessFactors, and ServiceNow to optimize operational efficiency and achieved a 25% increase in productivity.
Business Analyst Intern
DynamatixAnalytics
Jun 2022 - Sep 2022 (3 months)
Facilitated over 15+ client meetings to gather requirements and understand their needs for software customization, ensuring effective communication between clients and engineering teams. Analyzed client feedback and collaborated with engineers to modify software features accordingly, leading to a 20% increase in client satisfaction and an 18% improvement in retention rates.
Marketing Specialist
IBS Placement Cell
Jan 2021 - May 2022 (1 year 4 months)
Developed an online presence from scratch and achieved a substantial 400% growth, reaching 80% of the target audience within a month. Boosted average placement rates by an outstanding 500%, significantly enhancing the organization's success in securing placements for candidates.
Campaign Leader
Unschool
Dec 2020 - Mar 2021 (3 months)
Effectively guided and trained an intern from scratch who earned the highest revenue across 200+ campaigns. Successfully recruited and trained high-performing interns for an international campaign, driving a revenue increase of 485%, surpassing results from over 200 other campaigns.
Digital Marketing and E-commerce Manager
Bear & Bags
Managed and built the company's website, leading to a 30% increase in user engagement through continuous improvements and updates. Optimized Amazon product listings, improving product discoverability by 25% through enhanced descriptions and visuals.
Education
Degrees, certifications, and relevant coursework
AlAlia International Indian School – Riyadh
12th, Commerce
Grade: 92.8%
Completed 12th grade with a focus on Commerce, achieving a strong academic performance.
ICFAI Business School - Hyderabad
BBA, Business Administration
Grade: 9.56
Graduated with a Bachelor of Business Administration, demonstrating strong academic achievement with a high GPA. This program provided a comprehensive understanding of business principles and practices.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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