As a freelance Digital Marketing & Brand Strategist, I launched a Meta-led lead generation campaign for Sanad Center Qatar that grew WhatsApp inquiries from 0 to 74 in three days. A second campaign generated 103 inquiries and contributed to 15+ evaluation bookings.
At Pastel Global, I joined at launch and grew with the company to Partner, owning brand strategy, content, and PR end to end. I helped grow the business from an online store to a retail brand with 3+ physical branches.
My work has included research-led positioning, content planning, Meta Ads, and performance reporting. Earlier, at Finest Events, I planned and delivered corporate, conference, and children's events.
