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Santanu JanaSJ
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Santanu Jana

@santanujana

Digital marketer trained at Kraftshala School of Business who improved Google Ads CTR by 50% and generated 35 add-to-carts for Unleavables.com.

India
Message

For Unleavables.com, I ran Meta and Google Ads campaigns that improved Click-to-ATC rate by 30%, generated 35 add-to-carts, and exceeded the planned Google Ads click target by 105%. I also developed an SEO content brief and published a search-optimized article on WordPress.

At Shine Social, I assisted with Meta content planning and campaign execution, contributing to 10+ social media posts. Before moving into marketing, I executed derivatives trades at Share India Securities Ltd and coordinated jewellery orders for a family-owned business.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

KB

Kraftshala School of Business

Marketing Launchpad Program, Marketing

2026 -

Marketing Launchpad Program at Kraftshala School of Business, ongoing as of 2026.

AA

Anthropic Academy

AI Fluency: Framework & Foundations, Artificial Intelligence

2026 -

AI Fluency: Framework & Foundations certification from Anthropic Academy, from August 2026 to August 2028.

GS

Google Skillshop

Google Ads Search Certification, Digital Marketing

2026 -

Google Ads Search Certification from Google Skillshop, ongoing since August 2026.

HA

HubSpot Academy

HubSpot Content Marketing Certification, Content Marketing

2026 -

HubSpot Content Marketing Certification from HubSpot Academy, from August 2026 to August 2028.

SI

Securities and Exchange Board of India

NISM VIII, Securities

2023 -

NISM VIII certification from the Securities and Exchange Board of India, ongoing since May 2023.

SA

Semrush Academy

Keyword Research Essentials with Semrush, Digital Marketing

2026 - 2026

Keyword Research Essentials with Semrush certification from Semrush Academy, completed in August 2026.

VM

Viva, Mumbai

Bachelor of Management Studies, Management Studies

2019 - 2021

Bachelor of Management Studies from Viva, Mumbai, from 2019 to 2021.

GO

Google

Display & Video 360 Certification, Digital Marketing

Display & Video 360 Certification from Google.

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