Salman Siddiqui

I am leading brand communication across digital platforms, ensuring a cohesive and consistent visual identity. I am designing user-centered product experiences for web and mobile interfaces while developing and executing creative strategies for marketing campaigns and brand storytelling. I am collaborating with cross-functional teams to align design solutions with business and user goals, and crea

I lead creative communication within the marketing team, overseeing branding, visual communication, user experience design, and social media storytelling across the parent brand and its sub-brands — We Fit, Better Tech, Upskill, Café Pause, Better Me, and Reload UX. My role combines design thinking, creative strategy, and art direction to shape cohesive brand experiences across digital and physica

I led the design of user-centered digital experiences for the MCB Live App, a core fintech product within the bank’s digital banking and financial distribution network. My role spanned UI/UX design and marketing strategy, ensuring seamless user journeys, brand consistency, and impactful digital campaigns. I collaborated with cross-functional teams to drive product innovation and user engagement, l

I managed design communication, ensuring brand consistency across platforms. I developed website and e-commerce creatives, led UI/UX design projects, and created social media content aligned with marketing efforts. Additionally, I contributed to digital marketing through content creation and promotional design initiatives.

I managed E-commerce creative design and digital communication strategies, ensuring seamless brand consistency across all digital platforms. I led the creation of visually compelling e-commerce assets, including product pages, promotional banners, and advertisements, all optimized for user experience. Additionally, I developed UI/UX designs to enhance site functionality and navigation. My role ext

I was responsible for overseeing web and app design, ensuring intuitive user interfaces and seamless experiences. I also managed social media design, creating engaging content that aligned with brand guidelines.

I was focused on UI/UX design for web and app platforms, including FMCG apps, creating user-friendly interfaces and enhancing overall user experience. I also managed social media design and created presentations, ensuring cohesive and visually engaging content across all platforms.

I contributed to the design and development of visual content for marketing, including social media graphics, promotional materials.

Dec 2025

Jul 2025