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russell johnson

@russelljohnson

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Senior graphic designer specialising in brand identity, print and web design.

New Zealand

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What I'm looking for

I seek senior design roles where I can lead brand development, mentor designers, work on end-to-end identity and web projects, and collaborate in creative, growth-focused teams.

I am a senior graphic designer with two decades of experience delivering brand identity, packaging, print collateral and website design for blue-chip and SME clients. I have led teams, mentored junior designers, and produced over 200 brands and comprehensive brand guidelines that improved client recognition and engagement.

My work spans branding, advertising, signage, packaging and digital assets, using industry-standard tools such as Adobe Creative Suite, Webflow and After Effects. I thrive on collaborative projects, creative problem-solving and producing consistent, high-quality design work across print and web.

Experience

Work history, roles, and key accomplishments

Senior Graphic Designer

Brand Counsel

Apr 2007 - Oct 2024 (17 years 6 months)

Led brand design and application for diverse clients, producing logos, packaging, websites and multi-page collateral that increased brand recognition and customer engagement; mentored junior designers and developed brand guidelines. Managed client presentations and cross-functional collaboration across projects from concept to delivery.

Brand Identity adobe indesign Photoshop Illustrator Adobe XD Webflow Art Direction

Senior Graphic Designer

Stylus

Mar 2003 - Apr 2007 (4 years 1 month)

Led design projects for blue-chip clients across security, finance, healthcare and education, delivering brand design, annual reports, websites and marketing collateral while managing junior designers and improving workflow efficiency. Used industry-standard tools to maintain consistency and incorporate research-driven insights.

Brand Identity Adobe Creative Suite InDesign Photoshop Illustrator Art Direction Design Research Team Leadership

Graphic Designer

Vertigo

Jan 2000 - Mar 2003 (3 years 2 months)

Collaborated with marketing teams and outdoor-industry clients to create logos, packaging, brochures and web assets that improved product visibility and brand presentation. Implemented efficient design workflows to meet tight deadlines with consistent quality.

Packaging Design Logo Design adobe indesign Photoshop Illustrator Web Design Print Production Time Management

Education

Degrees, certifications, and relevant coursework

Reigate School of Art & Design

HSD Graphic Design and Illustration, Graphic Design and Illustration

Completed studies in graphic design and illustration at Reigate School of Art & Design, focusing on practical and applied design skills for print and digital media.