Roshni Vaya
@roshnivaya
I lead enterprise UX and design systems for AI-enabled B2B and B2C products.
IndiaWhat I'm looking for
I'm currently leading UX for PepsiCo's MyPepsiCo, an enterprise employee platform serving 5L+ users. I led its relaunch through heuristic evaluation and usability prioritization, and designed and launched the LeaderGo portal section from discovery to launch in 2.5 months.
Previously at ZS Associates, I drove UX strategy for 6+ major product releases, reducing last-minute design changes by approximately 35%. I created the UX Storypoints framework, initiated a design pattern library that reduced redundant work by approximately 65%, and partnered with engineering to achieve 95% design fidelity.
Across enterprise, B2B, and B2C products, I've designed complex workflows from discovery and information architecture through interaction design, prototyping, and delivery. My work includes an iOS design system adopted by 7 product teams and 150+ designers, as well as a product module that contributed to approximately 20–23% adoption growth.
I bring hands-on product design, design systems, AI-enhanced workflow thinking, and cross-functional leadership to teams building useful, consistent digital experiences.
Experience
Work history, roles, and key accomplishments
Led MyPepsiCo relaunch through heuristic evaluation and usability prioritization; designed and launched LeaderGo from discovery to launch in 2.5 months. Built cross-functional alignment across product, engineering, and stakeholder teams.
Drove UX strategy and cross-functional alignment for 6+ major product releases, improving delivery predictability and reducing last-minute design changes by ~35%. Created the UX Storypoints framework and initiated a design pattern library, reducing redundant design work by ~65%.
Identified a key usability gap and translated it into a new product module, contributing to ~20–23% product adoption growth. Designed end-to-end experiences for complex digital products and built an extensive iOS design system adopted by 7 product teams and 150+ designers.
UX Designer
Position Squared Marketing
Nov 2020 - Jul 2021 (8 months)
Performed heuristic evaluations to uncover usability issues, improving usability by ~28%. Delivered UX across multiple agile engagements, contributing to improved task efficiency and usability.
UX/UI Designer
Ranosys Technologies
Mar 2019 - Oct 2020 (1 year 7 months)
Delivered end-to-end UX across agile sprints for 12+ client accounts, improving task efficiency and usability scores by ~10–17%. Collaborated with PMs across 15+ discovery sessions, reducing downstream design rework by ~30%.
Creative Designer
Roaring Studios
Sep 2017 - Feb 2019 (1 year 5 months)
Drove 7–10% average growth per client through targeted social media strategies. Managed branding and marketing for 18+ clients, ensuring high-quality delivery.
Education
Degrees, certifications, and relevant coursework
Interaction Design Foundation
Professional Certification, UX Design
2019 - 2021
Completed professional UX design certifications from 2019 to 2021.
B.Tech, Computer Science
Bachelor of Technology, Computer Science
2013 - 2017
Completed a Bachelor of Technology in Computer Science from 2013 to 2017.
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
Interested in hiring Roshni?
You can contact Roshni and 90k+ other talented remote workers on Himalayas.
Message RoshniGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
