Rose Afyai
@roseafyai
Result-driven sales data analyst passionate about actionable insights.
What I'm looking for
I am a result-driven data analyst with a strong background in business performance tracking, payment analysis, and CRM reporting. My experience includes utilizing SQL, Excel, and Python, along with data visualization tools like Power BI and Google Looker. I have a passion for transforming raw data into actionable sales strategies, which has proven beneficial in optimizing business performance.
In my current role as a Trust and Safety Analyst at E ComServices Ltd, I have successfully performed in-depth data analysis on payment transactions, leading to a 30% improvement in fraud detection accuracy. My ability to analyze large datasets and detect trends has allowed me to work cross-functionally, enhancing operational efficiencies and supporting strategic decision-making.
Experience
Work history, roles, and key accomplishments
Trust And Safety Analyst
E ComServices Ltd
Feb 2023 - Present (2 years 4 months)
Performed in-depth data analysis on payment transactions and customer behavior to detect fraud patterns, leading to a 30% improvement in fraud detection accuracy. Utilized SQL to extract and manipulate data, enhancing CRM reporting and resolving high-risk payment transactions.
Data Analyst Intern
TATA
Feb 2023 - Mar 2023 (1 month)
Completed real-world business case studies focusing on data analysis and visualization. Developed actionable insights using Excel and Power BI, building interactive dashboards and reports.
Digital Accelerator Intern
PWC
Jan 2023 - Feb 2023 (1 month)
Conducted data cleaning and preprocessing using Power BI, ensuring accuracy across datasets. Developed interactive dashboards to visualize key business metrics and assisted in analyzing business trends.
Customer Service Associate
E ComServices Ltd
May 2022 - Jan 2023 (8 months)
Generated data-driven insights to enhance the customer verification process, increasing accuracy and efficiency by 10%. Cultivated strategic partnerships with stakeholders, leading to a 20% improvement in process efficiency.
Education
Degrees, certifications, and relevant coursework
Kenyatta University
Bachelor of Commerce, Finance
Bachelor of Commerce with a focus on Finance, providing a strong foundation in financial principles and practices.
Sigma Academy Global
Certificate in Data Analysis, Data Analysis
Completed a certificate program in Data Analysis, focusing on data manipulation and visualization techniques.
Zindua School
Certificate in SQL and Power BI, Data Analysis
Earned a certificate in SQL and Power BI, equipping skills for data querying and business intelligence reporting.
Availability
Location
Authorized to work in
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