Open to opportunities

Rodrigo Carvalho

@rodrigocarvalho

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Data Analyst specializing in BI and data-driven marketing analytics.

Brazil

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What I'm looking for

I’m looking to build automated BI and marketing analytics that turn data into decisions, using dashboards, reliable pipelines, and AI-powered solutions. I want to support business and marketing teams with actionable, real-time insights.

I’m a Data Analyst with 3+ years of experience across BI, data engineering, and data science, with a growing focus on data-driven marketing analytics. I enjoy turning raw data into actionable insights through advanced analytics, process automation, and data visualization.

In my recent roles, I’ve built automated data workflows and performance dashboards that directly support business and marketing decisions. I designed end-to-end marketing automation sequences in n8n and Make, and created CRM integrations via REST APIs to capture, validate, enrich, and segment leads in real time.

I also deliver reliable analytics through end-to-end pipeline work—web scraping with Python and Selenium (reducing data collection time by 80%), SAP transactional integration into dashboards, and optimized SQL queries for performance and scalability. I’m passionate about AI-powered solutions, continuous automation, and building systems teams can trust.

Experience

Work history, roles, and key accomplishments

Current

Marketing Data Analyst

Current

Pefaz Marketing Agency

Jul 2024 - Present (2 years)

Designed and maintained end-to-end marketing automation workflows to orchestrate lead capture, email, and CRM updates without manual intervention. Built lead pipelines and CRM workflows that segment, tag, and enroll leads in nurturing sequences using REST API integrations.

N8n Make Marketing Automation REST APIs HubSpot RD Station Data Enrichment Segmentation Tagging Nurture Sequencing

Data Analyst - Pricing

GrupoSC

Sep 2023 - Jul 2024 (10 months)

Delivered Power BI dashboards for real-time price tracking, elasticity modeling, and competitive intelligence for senior leadership. Automated web scraping with Python and Selenium and integrated SAP transactional data into pricing dashboards to improve decision-making.

Power BI Web Scraping Python Selenium Pricing Analytics SAP Data Integration SQL Server

BI Data Analyst

Catho

May 2022 - Apr 2023 (11 months)

Built and maintained KPIs and dashboards to monitor job marketplace performance for product and commercial teams. Developed automated competitive benchmarking through web scraping and optimized SQL queries for performance and scalability.

Power BI KPIs Dashboarding Web Scraping Competitive Benchmarking SQL

Associate Software Engineer

Accenture Brazil

Jul 2021 - Jul 2022 (1 year)

Automated critical business processes using Automation Anywhere to reduce manual effort across operations teams. Built data pipelines integrating RPA with SQL databases and deployed Docker containers with PostgreSQL and Node-RED on Azure to improve orchestration reliability.

SQL Data Pipelines Docker PostgreSQL Node RED Azure

Data Science Intern

PlanD Data Intelligence

Oct 2020 - Jun 2021 (8 months)

Developed time series forecasting models to support sales planning and inventory optimization. Applied data mining techniques to identify consumption patterns and create pricing strategy inputs while building SQL-based reporting workflows.

Time Series Modeling Data Mining Sales Planning Inventory Optimization SQL Pricing Strategy