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João Vitor Souza de MacedoJM
Looking for a job

João Vitor Souza de Macedo

@joovitorsouzademaced

I build Power BI dashboards and automated data workflows that turn sales and pricing data into actionable insights.

Brazil
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What I'm looking for

I'm looking for a data analytics or Power BI role where I can build dashboards, automate reporting, analyze business performance, and grow through practical work with data.

I've built Power BI dashboards for pricing intelligence and electronics-store sales, turning operational data into interactive KPI reports and business insights.

In a pricing intelligence project, I compared product prices across online marketplaces and physical stores. My analysis identified pricing gaps by category and supplier negotiation opportunities that could improve margins by up to 30%.

For an electronics store sales dashboard, I developed a Star Schema model, Power Query ETL processes, and optimized DAX measures. This reduced dashboard load time by approximately 25% and automated reporting to reduce manual effort by approximately 70%.

I work with Power BI, DAX, Power Query, SQL, Python, Excel, and data modeling to create reliable self-service analytics. My Systems Analysis and Development degree also gave me a foundation in relational databases, data processing, REST APIs, and Django backend development.

Experience

Work history, roles, and key accomplishments

UF

Data Analyst and Power BI Developer

UFRN

Completed Power BI training at Senac, focusing on KPI monitoring, web data integration, AI visuals, interactive dashboards, and report optimization. Built a strong technical foundation in SQL, relational databases, Python, data processing, and Django backend development.

Education

Degrees, certifications, and relevant coursework

Universidade Federal do Rio Grande do Norte logoUN

Universidade Federal do Rio Grande do Norte

Technology Degree, Systems Analysis and Development

Completed Power BI training at Senac, with focus on KPI monitoring, web data integration, AI visuals, interactive dashboards and report optimization. Built a strong technical foundation in SQL, relational databases, Python, data processing and Django backend development.

Tech stack

Software and tools used professionally

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