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Muhammad Rizwan

@rizwandigitalmarketer

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I am a digital marketing specialist focused on SEO, paid ads, and ROI-driven growth.

Pakistan

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What I'm looking for

I seek a results-driven role leading SEO and paid campaigns where I can optimize ROI, collaborate cross-functionally, and use analytics to drive measurable traffic and revenue growth.

I am a highly innovative and dedicated digital marketing professional with practical experience developing and executing effective marketing strategies that boost organic website traffic, enhance brand visibility, and maximize ROI.

As Digital Marketing Expert, I have formulated and executed comprehensive SEO strategies that significantly increased organic search visibility and online revenue, and as Senior SEO Executive I managed technical SEO, content optimization, and backlink acquisition to drive measurable growth.

I am skilled in on-site, off-site and technical SEO, Google Ads, Meta Ads, PPC, email and social media marketing, and CMS platforms such as Shopify, Duda, WordPress and Wix, using data-driven tools like Google Analytics and SEMRush to continuously optimize campaigns and solve technical challenges.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Expert

Current

Encoders Studio

Jan 2022 - Present (3 years 7 months)

Formulated and executed comprehensive SEO and digital marketing strategies that significantly boosted organic search visibility and increased online revenue; resolved technical SEO issues and led cross-functional initiatives to improve site performance.

SEO Technical SEO On Page SEO Off Page SEO Google Analytics Google Search Console SEMrush Shopify WordPress

Senior SEO Executive

TechUp Solutions (Pvt) Ltd

Jan 2021 - Jan 2022 (1 year)

Developed and executed SEO strategies that increased organic traffic and revenue, managed technical SEO (site speed, crawl fixes, structured data), and communicated performance to senior leadership.

SEO Technical SEO Keyword Research Link Building Google Analytics SEMrush

Junior SEO Executive

Detral Pvt Ltd

Jan 2020 - Jan 2021 (1 year)

Executed on-page SEO for CMS websites, optimized content and internal linking to improve search visibility, and monitored performance using Google Analytics to inform optimizations.

On Page SEO Keyword Research Internal Linking Google Analytics Link Building