Rizwan Abbas
@rizwanabbas
Senior Customer Experience & Operations Manager specializing in CRM-driven automation and multi-channel support optimization.
What I'm looking for
I’m a Customer Experience & Operations leader with 14+ years of experience across BPO, manufacturing, fintech, and retail. I specialize in managing multi-channel support operations, leading distributed teams, and aligning service delivery to global standards.
In my current role, I drive measurable customer outcomes—achieving 98% CSAT, reducing customer resolution time by 30%, and improving customer retention by 15% through automation, data analytics, and performance management. I also improved First Contact Resolution (FCR), reduced complaint volume by 20%, and increased team productivity by reducing AHT by 10% with targeted training and quality assurance.
I combine CRM and systems expertise (Salesforce, Zendesk, GoHighLevel) with analytics (Power BI, Microsoft Excel) and process optimization to manage the end-to-end ticket lifecycle and reduce backlog. I’ve also designed AI-driven automation (chatbots and ChatGPT workflows) to improve response efficiency, and I’m comfortable supporting remote, onsite, or hybrid operations.
Experience
Work history, roles, and key accomplishments
Customer Services Manager & Automation
Master Group of Industries
Jan 2014 - Present (12 years 6 months)
Led multi-channel customer support operations (calls, chat, email, social) and oversaw distributed teams to maintain high SLA compliance and achieve 98% CSAT. Reduced customer resolution time by 30% and complaint volume by 20% through automation, escalation frameworks, and CRM/workflow optimization, including AI-driven chatbot and ChatGPT workflow implementations.
Sales Executive
Raja Jee Associates
Jan 2013 - Jan 2014 (1 year)
Researched real estate market trends and used property listing data to optimize inventory and increase property inquiries. Negotiated and closed 10+ high-value deals and promoted listings via online platforms and print to drive inquiry and revenue growth.
Property Consultant
Chohan Estate
Jan 2012 - Present (14 years 6 months)
Analyzed client requirements and delivered property recommendations using market analysis and valuation tools to improve inquiry-to-deal conversion. Managed property marketing across Zameen.com, OLX, social media, and print, and supported 100+ monthly walk-in clients through viewings and follow-ups.
Tele Sales Representative
Margo Securities
Jan 2012 - Present (14 years 6 months)
Sold investment security options (equities and mutual funds) to 20+ clients monthly using targeted cold-calling and consultative sales. Managed international client relationships across time zones and ran the full sales cycle using Salesforce CRM while ensuring documentation compliance.
Education
Degrees, certifications, and relevant coursework
Virtual University of Pakistan
MBA, Management
Completed an MBA in Management from Virtual University (Lahore).
University of the Punjab
Bachelor of Arts
Completed a BA degree from the University of the Punjab (Lahore).
BISE Lahore
Intermediate, Pre-Engineering
Completed Intermediate (Pre-Engineering) at BISE Lahore.
BISE Lahore
Matriculation, Science
Completed Matriculation (Science) at BISE Lahore.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
rizwanabbas.pkPortfolio
rizwan.ryzerecruits.comJob categories
Skills
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