Ritika Shakya
@ritikashakya
Purpose-driven professional with expertise in community engagement and innovation.
What I'm looking for
I am a purpose-driven professional with a strong background in community engagement, cultural preservation, and social innovation. My experience includes leading editorial and marketing initiatives at Kathmandu Nest Media and Digital, where I focused on storytelling that resonates with cultural and social values. I have successfully built partnerships for awareness campaigns and coordinated advertorials that align with our mission of promoting health and family values.
In addition to my role at Nest Media, I have worked as a Freelance Digital Marketing and Social Media Manager, where I enhanced brand visibility through engaging content and strategic digital campaigns. My academic background in Business Management, with a specialization in marketing for impact-focused organizations, has equipped me with the skills to analyze identity-based inequities and co-create solutions that reflect diverse community needs.
My commitment to sustainable practices is evident in my projects, such as developing a waste management strategy for Yangrima and revitalizing Hyolmo culture through interactive educational tools. I am passionate about fostering community-driven change and empowering young people to take initiative in their communities.
Experience
Work history, roles, and key accomplishments
Editorial and Marketing Executive
Nest Media and Digital
Nov 2022 - Present (2 years 9 months)
Led storytelling and editorial direction focused on culture, health, and family for Nepal's leading family lifestyle magazine. Coordinated advertorial campaigns with purposeful messaging aligned with social values.
Digital Marketing / Social Media Manager
Bonum Cha
Managed social media and digital campaigns to boost brand awareness and engagement. Developed engaging, locally resonant content to boost brand visibility.
Education
Degrees, certifications, and relevant coursework
Lalitpur United College
Bachelors in Business Management, Business Management
2019 - 2024
Activities and societies: Member of United Toastmasters Club
Specialized in marketing for impact-focused organizations. Organized and hosted community-focused college events. Member of United Toastmasters Club, strengthening communication and facilitation skills.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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