Open to opportunities

Rehan Kasana

@rehankasana

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Passionate digital marketer specializing in SEO and content strategies.

Pakistan

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What I'm looking for

I am looking for a role that allows me to innovate in digital marketing, collaborate with creative teams, and contribute to impactful projects that drive growth.

My name is Muhammad Rehan Babar, and digital marketing has grown from just a skill into a true professional passion. Over the past few years, I’ve worked primarily on guest posting and link building, gaining hands-on experience in outreach, content placement, and building strong, high-authority backlinks.

Beyond that, I have a solid understanding of complete SEO—from on-page to technical SEO—and practical knowledge of social media marketing, email marketing, and lead generation. I focus not just on bringing traffic, but on attracting the right audience that actually converts. I stay up to date with the latest trends and tools in the digital space and approach every project as an opportunity to learn, grow, and deliver measurable results.

Experience

Work history, roles, and key accomplishments

Current

Guest Post Specialist

Current

Self Employed

Mar 2025 - Present (6 months)

Specialized in guest posting and link building, focusing on outreach, content placement, and acquiring high-authority backlinks. Developed strategies to earn trust and share value through content, enhancing online presence.

Guest Posting Link Building Outreach Content Placement Backlinks SEO Strategy Content Marketing

SEO Specialist

CapCut Ettvi SEO Tools

Nov 2024 - Feb 2025 (3 months)

Provided SEO expertise for CapCut Ettvi SEO Tools, focusing on enhancing search engine visibility and user experience. Implemented strategic SEO improvements to boost online presence and search rankings.

SEO Optimization User Experience Digital Marketing SEO Tools On Page SEO

Guest Posting Project Lead

Freelance

Mar 2024 - Mar 2024 (0 months)

Executed a guest posting project focused on building trust and sharing value through strategic content placement. Successfully acquired backlinks that fostered relationships and enhanced online authority.

Guest Posting Link Building Content Strategy Relationship Building Backlinks SEO Content Marketing

SEO Optimization Consultant

Cycling World

Jun 2024 - Present (1 year 3 months)

Optimized the SEO for Cycling World, Pakistan’s leading online cycling store, to significantly enhance its search engine visibility. Improved user experience and search rankings through targeted SEO strategies.

SEO Optimization User Experience On Page SEO Technical SEO Keyword Research

SEO Consultant

Tropics

Apr 2024 - Present (1 year 5 months)

Optimized the online presence and search rankings for Tropics, a U.S.-based brand, to boost discoverability of its premium products. Implemented strategic SEO improvements to enhance visibility, attract organic traffic, and create a seamless user experience.

SEO Strategy Online Presence User Experience Digital Marketing

Digital Marketing Specialist

Hippo

Feb 2024 - Present (1 year 7 months)

Managed comprehensive digital marketing initiatives, including social media marketing, email marketing, and lead generation. Focused on attracting the right audience for conversion and delivering measurable results.

Digital Marketing Social Media Marketing Email Marketing Lead Generation Campaign Management

Education

Degrees, certifications, and relevant coursework

Punjab Group Of Colleges

Fsc, Pre-Engineering

Grade: A+

Completed Fsc (Faculty of Science) with a focus on Pre-Engineering studies. The curriculum covered foundational subjects essential for pursuing higher education in engineering disciplines.