Rayna Beard

Guided clients from in-home discovery and measurement through custom design, pricing, revisions, contract decisions, and project handoff. Designed closets, pantries, offices, and entertainment spaces that balanced lifestyle needs, aesthetics, function, and budget.

Led the store design and communication team and partnered with senior leadership on strategy, layouts, budgets, annual plans, creative direction, and talent development. Translated customer insight and commercial priorities into design solutions while maintaining visual quality, brand standards, and cross-functional execution.

Directed designers and creative development for kitchens, room settings, homes, vignettes, and sales spaces from concept through implementation. Set creative direction, reviewed design quality, and coached team members to deliver functional, brand-consistent solutions supporting sales, inspiration, and customer experience.

Designed customer-focused interiors and led showroom and remodel projects involving space planning, layouts, budgets, timelines, stakeholders, and cross-functional teams. Served as Revit superuser and design resource, supporting technical planning, collaboration, knowledge sharing, and consistent design execution.

Bachelor's Degree in Interior Design from The Art Institute of Fort Lauderdale, completed in 2007.