At Life of Riley Offici, I researched trending topics, hashtags, and audience interests, then produced social media posts, captions, and visuals for the brand. I monitored performance metrics and used those insights to refine content direction.
As a Marketing Virtual Assistant at attractai., I supported social media scheduling, content curation, and community management across Instagram and LinkedIn. I also researched competitors and markets to inform campaign direction.
At attractai., I managed lead prospecting workflows and supported email marketing by drafting copy, segmenting contact lists, and tracking campaign engagement. I coordinated marketing tasks and deadlines using Asana.
