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Priyanshi SinghPS
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Priyanshi Singh

@priyanshisingh6

Business Analyst at Acadecraft Pvt Ltd who improved email inbox placement by resolving deliverability issues across 64 domains.

India
Message

At Acadecraft Pvt Ltd, I author business requirement documents for marketing and operations initiatives, working with CXO- and Director-level stakeholders to define objectives, scope, tool requirements, and budgets.

I gather requirements across Finance, Product Development, Sales, and Marketing, then document workflows and prioritized deliverables. I also help streamline processes and track campaign KPIs through dashboards and performance reports.

At Acadecraft, I analyzed email deliverability issues across 64 domains and maintained SPF, DKIM, and DMARC records to improve inbox placements. My reporting tools include Advanced Excel, Power BI, GA4, Google Sheets, and CRM tools.

Earlier, I evaluated YouTube and Instagram creators at PYRO Media and supported market and product research as a Business Analyst Intern at KRITIKAL SOLUTIONS Pvt Ltd. My projects include market analysis of vehicle control units for electric 2W and 3W vehicles and data analytics and visualization simulations.

Experience

Work history, roles, and key accomplishments

AL
Current

Business Analyst

Acadecraft Pvt Ltd

Aug 2025 - Present (1 year 3 months)

Authored Business Requirement Documents (BRDs) for marketing and operations initiatives, defining objectives, scope, tool requirements, and budgets. Conducted requirement-gathering sessions and stakeholder interviews, and built dashboards and performance reports using Advanced Excel, PowerBI, GA4, Google Sheets, and CRM tools.

PM

Operations Associate

PYRO Media

Jan 2025 - Jul 2025 (6 months)

Translated client brand briefs and campaign goals into structured selection criteria, coordinating with campaign managers. Evaluated 100+ YouTube and Instagram creators against defined criteria and built Excel trackers and insight reports to support decision-making.

KL

Business Analyst Intern

Kritikal Solutions Pvt Ltd

Apr 2024 - Sep 2024 (5 months)

Conducted primary and secondary market research across industries including FMCG, automotive, drones, computer vision, and manufacturing. Analyzed market trends, competitor landscape, pricing, and growth opportunities, and prepared comparative market analysis reports.

Education

Degrees, certifications, and relevant coursework

IM

Institute of Marketing & Management

Post Graduate Diploma in Management, Business Analytics & Marketing

2023 - 2025

Pursued a Post Graduate Diploma in Management with dual specialization in Business Analytics and Marketing.

Chaudhary Charan Singh University logoCU

Chaudhary Charan Singh University

Bachelor's in Business Administration, Business Administration

2018 - 2021

Completed a Bachelor's in Business Administration from C.C.S University.

Tech stack

Software and tools used professionally

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