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Priyanshi Makati

@priyanshimakati

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I drive retail sales, CRM engagement, and social media growth across omnichannel customer journeys.

India

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What I'm looking for

I'm looking for a marketing or business development role where I can use social media, CRM, market research, and omnichannel sales skills to drive measurable customer growth.

At Decathlon, I manage CRM operations and customer engagement while leading hiking-category sales, achieving 96% of the annual target and generating 90+ digital orders in a single quarter. I was recognized as a Digital Ninja for contributing to digital sales excellence.

I also built a personal content-creator brand with 8K+ followers and collaborations with Myntra and L’Oréal. Through PNB MetLife, college marketing initiatives, and consumer research, I’ve developed practical skills in lead generation, brand positioning, content strategy, customer lifecycle management, and market research.

Experience

Work history, roles, and key accomplishments

Current

Omni-Channel Sales & CRM Executive

Current

Decathlon

Dec 2023 - Present (2 years 9 months)

Managed CRM operations and customer engagement, led hiking category sales achieving 96% of annual target, and generated significant digital sales recognized for digital excellence.

CRM Customer Engagement Sales Digital Sales Customer Lifecycle Management Retail Operations

Education

Degrees, certifications, and relevant coursework

GSFC University

Bachelor of Business Administration, Marketing

Grade: 8.64 CGPA

Activities and societies: Fresher's Party Organizing Committee – Event Lead; Ananta – College Tech Fest | Marketing Team Member; Neuromarketing in E-commerce – Research Project; Entrepreneurship Competition – Eco-Bricks Project

Pursuing a Bachelor of Business Administration with a focus on Marketing, achieving a CGPA of 8.64. Led the Fresher's Party Organizing Committee and contributed to the Ananta College Tech Fest marketing team.