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praveen yadaovePY
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praveen yadaove

@praveenyadaove

Product Designer (Fintech & B2B SaaS) turning complex financial workflows into frictionless customer experiences.

India
Message

What I'm looking for

I’m looking for a high-ownership Product Design role in fintech/B2B SaaS where I can lead discovery, validate with product analytics, and ship scalable design systems that improve adoption and reduce friction for power users.

I’m a Product Designer with 3+ years of experience owning design vision end-to-end in fast-growing B2B SaaS and fintech-adjacent environments. I specialize in designing for complex financial workflows, multi-step business tools, and data-heavy user experiences—turning ambiguous, high-stakes problems into cohesive journeys.

I lead discovery and delivery by running research sessions, journey mapping workshops, and design sprints to frame the “what, why, and how” before committing to solutions. I validate decisions with usage data and analytics tools like Heap, GA, and Hotjar, then iterate quickly based on drop-off patterns, task friction, and adoption gaps.

In my current work, I drive end-to-end design for complex reporting and business intelligence workflows, champion user-centric culture across Product and Engineering, and build scalable design systems using components, tokens, and documentation. In case studies, I’ve measurably reduced task completion time and improved feature adoption through redesigned interaction patterns, clearer information hierarchy, and progressive disclosure.

Experience

Work history, roles, and key accomplishments

SE
Current

Product Designer

Sellerapp

Jan 2025 - Present (1 year 3 months)

Owned end-to-end design for Sellerapp’s core analytics platform, delivering frictionless financial reporting and multi-step data workflows for thousands of external users. Led discovery through delivery, used interviews/usability testing and analytics to reduce task friction, and maintained a scalable Figma design system to support platform growth.

DA

UI/UX Designer

Dailydesign

Aug 2024 - Jan 2025 (5 months)

Led end-to-end product design for diverse client products, from discovery and journey mapping to research-backed iteration and high-fidelity Figma delivery. Facilitated design workshops and user research for fintech-adjacent, e-commerce, and SaaS flows, and maintained evolving design systems across multiple client engagements.

CS

Program Analyst

Cognizant Technology Solutions

Oct 2022 - Aug 2024 (1 year 10 months)

Developed problem decomposition and systems thinking skills in a large-scale enterprise environment while collaborating cross-functionally to support complex workflows. Built exposure to enterprise workflow and technical constraint complexity, shaping an approach that balances strategy with tactical execution.

Education

Degrees, certifications, and relevant coursework

SC

Sri Manakula Vinayagar Engineering College

Bachelor of Science, Information Technology

2018 - 2022

Earned a Bachelor of Science degree in Information Technology from Sri Manakula Vinayagar Engineering College from 2018 to 2022.

Tech stack

Software and tools used professionally

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