Prathek Rao
@prathekrao
I’m a video editor crafting social-media ads that lift engagement, brand visibility, and ad response.
What I'm looking for
I am an enthusiastic Video Editor with hands-on experience creating advertisement videos for social media. I’m passionate about enhancing brand awareness through creative video content and telling compelling visual stories.
During my internship and current experience with Kapiva, I refined my editing skills using Adobe Premiere Pro and DaVinci Resolve. I boosted engagement by 40% on social media through targeted content, and I edited 400+ advertisement videos that contributed to increased brand awareness.
I’ve also improved ad performance by collaborating on projects that delivered a higher response rate than previous ads. I tailor ads using audience data and have worked on editing, color correction, and color grading for social media posts and promotional launches.
I value attention to detail and storytelling structure, and I’m always learning—self-training as a beginner on DaVinci Resolve. I’m looking to bring creative, data-informed editing to a team that values strong visual narratives.
Experience
Work history, roles, and key accomplishments
Sr. Executive Video Editor
Kapiva
Apr 2025 - Present (1 year 3 months)
Edited promotional videos with influencers for Kapiva’s Shilajit Honey Sipsish launch to boost brand visibility. Worked on narrative/visual storytelling for social media advertising content.
Executive Video Editor
Kapiva
Oct 2023 - Mar 2025 (1 year 5 months)
Edited and color corrected social media posts and streamlined the editing process for different products. Used audience data to create targeted ads and improved ad response rate while reducing video editing turnaround time.
Video Editor Intern
Kapiva
Jul 2023 - Sep 2023 (2 months)
Collaborated on social media advertisement video projects for Kapiva and helped tailor ads using audience data. Contributed to achieving a higher response rate than previous ads.
Education
Degrees, certifications, and relevant coursework
CRAFT Film School
Intermediate Diploma, Non-Linear Film Editing
2023 -
Completed an Intermediate Diploma in Non-Linear Film Editing at CRAFT Film School, strengthening editing workflow and post-production skills.
Creo Valley
Intermediate Diploma, Photography
2022 -
Completed an Intermediate Diploma in Photography at Creo Valley, developing foundational photography skills.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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