
Piyush Punj
@piyushpunj
I lead product and brand design systems that drive measurable growth.
What I'm looking for
I lead design at the intersection of product and brand, building teams and systems that scale visual storytelling without losing craft.
At Noon Minutes, I own UI/UX and brand across product experience, campaign creative, packaging, and off-app expression for quick commerce across the UAE, Saudi Arabia, and Egypt. I directed a full rebrand and govern a unified design system across product and marketing.
At Swiggy, I led product and campaign design, streamlined the pipeline to ship 100+ creatives weekly, and conceived 500+ themed and brand merchandising campaigns that improved click-through rate and brand recall.
I've also directed brand campaigns for Snickers and Wildcraft at Hashtag Orange, and built product experiences, brand systems, and visual design across Vital, Affairal, India Design Project, and BBDO.
Experience
Work history, roles, and key accomplishments
Head of Design
Noon Minutes
Jan 2025 - Present (1 year 8 months)
Own UI/UX and brand across the platform, including product experience, campaign creative, and off-app brand expression. Directed a full rebrand and govern a unified design system across product and marketing.
Design Manager
Swiggy
Jan 2022 - Jan 2025 (3 years)
Led product and campaign design for one of India's largest consumer platforms, streamlining the pipeline to ship 100+ creatives weekly. Conceived and shipped 500+ themed and brand merchandising campaigns, improving click-through rate and brand recall.
Art Director
Hashtag Orange
Oct 2020 - Dec 2021 (1 year 2 months)
Directed brand campaigns for Snickers, Wildcraft and more, building brand systems across every visual touchpoint.
UI/UX & Brand Designer
Vital
Nov 2019 - Oct 2020 (11 months)
Defined brand language and design system, and designed the end-to-end product experience.
UI/UX & Visual Designer
Affairal
Jul 2018 - Oct 2019 (1 year 3 months)
Product UI, brand visuals, and design guides across web and social.
Brand Designer
India Design Project
Jan 2017 - Dec 2018 (1 year 11 months)
Brand design work for India Design Project.
Creative Designer
BBDO
Jan 2017 - Dec 2017 (11 months)
Creative design work at BBDO.
Education
Degrees, certifications, and relevant coursework
National Institute of Fashion Technology Delhi
Bachelor of Design, Fashion Communication
2014 - 2018
Bachelor of Design in Fashion Communication from NIFT Delhi, 2014-2018.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
piyushpunj17.wixsite.com/portfolioSalary expectations
Job categories
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