Mohan Nair
@mohannair
Creative leadership professional with experience across creative direction, brand design, digital and social first campaigns, visual storytelling.
What I'm looking for
Strategic Creative Leadership professional with 20+ years of experience spanning Creative Direction, Art Direction, Brand Design, Digital & Social Design, UI/UX, Creative Strategy, Visual Storytelling, and Creative Technology across global brands and markets.
Experienced in leading end-to-end creative development, translating complex business and brand briefs into culturally relevant concepts, visual identities, campaign ecosystems, digital experiences, and production-ready assets across multiple channels and formats.
Expertise in GenAI-augmented creative production, integrating Midjourney, Adobe Firefly, Runway, Veo, Figma AI, Claude, and ChatGPT into creative workflows to accelerate ideation, content production, motion/video development, and scalable campaign execution.
Proficient across global brand and campaign environments, supporting portfolios including Nestlé, L'Oréal, Unilever, Campari Group, Amul, Maruti Suzuki, Siemens, TCS, Etihad Airways, Emirates, and other enterprise and consumer brands across APAC and global markets.
Hands-on experience in stakeholder & client management, creative presentations, concept development, mood boards, visual exploration, design systems, DCO, multi-channel campaign execution, and cross-functional collaboration with Creative Directors, Copywriters, Producers, Technology teams, and business stakeholders.
Recognized for combining strategic creative thinking with hands-on design execution and emerging technology, including delivery of high-volume digital campaigns, visual systems, AI-generated creative content, and pixel-perfect brand experiences while maintaining brand quality.
Experience
Work history, roles, and key accomplishments
Head of Creative Services
Kaden (ClearPier Group)
Jan 2021 - Present (5 years 9 months)
Lead end-to-end Creative Services for APAC, managing 10+ creatives across 60+ rich media and interactive campaigns annually. Integrated Generative AI (Adobe Firefly, Midjourney, Runway, UXPilot, Claude) into production workflows to reduce campaign delivery time by ~30% without additional headcount, while optimizing mobile ad formats and DCO for CTR/VTR/ROAS and conversions.
UI/UX Digital Head
Indicia Worldwide
Jan 2016 - Jan 2021 (5 years)
Directed digital creative and UI/UX strategy across 15+ platforms for FMCG brands (e.g., Nestlé, L'Oréal, Unilever, Campari Group). Improved average conversion rates by 20% and reduced bounce rates by 15% by designing and testing 100+ UI components, CTAs, landing pages, and user flows, and building multi-brand design systems.
Senior Ad Creative Technology Specialist
Yahoo! India
Jan 2010 - Jan 2016 (6 years)
Managed ad technology support and creative teams across India and South East Asia, overseeing 200+ rich media campaigns per year. Delivered a landmark Star TV Life OK launch reaching 5M+ viewers and led the Flash-to-HTML5 transition post-2012, while building advanced mobile ad formats via Celtra to increase mobile ad revenue.
Education
Degrees, certifications, and relevant coursework
LinkedIn Learning
Certificate, Generative AI in Creative Process
Completed the course Integrating Generative AI into the Creative Process, focusing on applying GenAI tools within professional workflows.
Edit Institute of Design and Graphic Arts
Advanced Diploma, Web Graphics & Multimedia Design
Completed an Advanced Diploma in Web Graphics & Multimedia Design, covering design and multimedia production for web applications.
Udemy
Certificate, Digital Marketing
Completed a Digital Marketing Certification covering core digital marketing concepts and practices.
University of Mumbai
Bachelor of Commerce (B.Com), Commerce
Earned a Bachelor of Commerce (B.Com) from the University of Mumbai.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
behance.net/mohansivaramanSocial media
Job categories
Skills
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