I'm looking for a role where I can solve real user problems, own the design process, and collaborate with a strong product team. With 5+ years of experience designing consumer products, I enjoy turning complex ideas into intuitive experiences. I value curiosity, continuous learning, and working in an environment where design is trusted to make a meaningful impact.
Looking for a job
Pallab Borah
@pallabborah
Product Designer with 5+ years of experience crafting intuitive digital experiences across healthcare, fintech, and consumer products.
IndiaWhat I'm looking for
I'm a Product Designer with 5+ years of experience creating user-centered digital experiences across healthcare, fintech, and consumer products. My journey began in visual design and motion graphics, which gave me a strong foundation in storytelling, branding, and visual communication before transitioning into product design.
At PharmEasy, I worked on key initiatives including OTC Revamp, Search Enhancement, and Flash Delivery, collaborating closely with product managers, researchers, and engineers to design intuitive experiences that balance user needs with business goals. I also contributed to design systems, ensuring consistency and scalability across the product.
I enjoy simplifying complex problems into intuitive experiences through thoughtful UX, polished UI, and strong collaboration. Beyond product design, I'm passionate about visual design, branding, motion, and exploring AI-powered design workflows to improve creativity and efficiency.
I'm currently looking for opportunities where I can contribute to impactful products, work with talented teams, and continue growing as a designer.
Experience
Work history, roles, and key accomplishments
PH
UI UX Designer
PharmEasy, Api Holdings
Apr 2022 - Jun 2025 (3 years 2 months)
Led UX for PharmEasy’s Flash Delivery & Android Reorder Widget, boosting reorders and engagement. Built a cross-platform design system, speeding up development and ensuring consistency. Worked closely with product, dev, and marketing teams to align design with business goals, improving retention and feature adoption.
PH
Senior Visual Designer
Pharmeasy
Mar 2021 - Mar 2022 (1 year)
Led PharmEasy’s design system across app/web, streamlining UI and cutting design-dev time by 30%. Defined scalable icon, widget, and banner guidelines. Introduced unified illustration and icon style to improve navigation and accessibility. Standardized marketing assets, boosting campaign efficiency and cutting go-live timelines by 40%.
DT
Graphic Designer
Docon technologies
Apr 2020 - Feb 2021 (10 months)
Revamped Docon’s visual identity and marketing creatives, boosting brand recall and CTR by 20%. Collaborated with marketing to uplift campaign visuals. Designed the homepage end-to-end, aligning product visuals with brand tone and improving conversion performance across digital platforms.
Visual Merchandiser
Foodhall
Jan 2019 - Mar 2020 (1 year 2 months)
Adapted in-store visual merchandising into engaging digital storefronts for a seamless brand experience. Improved navigation and product discovery with intuitive UI, leading to a 15% rise in time-on-site. Designed high-conversion creatives for drops, sales, and brand tie-ups, driving increased footfall and online engagement.
Education
Degrees, certifications, and relevant coursework
MA
Maac
Diploma, Visual arts and UI/UX
2017 - 2019
Completed a Diploma in Visual arts and UI UX, focusing on practical experience and hands-on application in the field.
Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
IndiaAuthorized to work in
Portfolio
behance.net/portfolioSalary expectations
1400k-1800k INR
Social media
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