Oyede GraceOG
Open to opportunities

Oyede Grace

@oyedegrace

Social Media Manager with a passion for engaging content creation.

Nigeria

What I'm looking for

I am looking for a role that allows me to leverage my social media expertise in a dynamic environment, where I can contribute to innovative campaigns and grow alongside a forward-thinking team.

I am a Social Media Manager with over 3 years of experience in crafting engaging, strategy-led content for brands in the tech and finance sectors. My expertise lies in creating short-form videos, managing content calendars, and fostering online communities through a blend of creativity and data-driven insights. I am dedicated to delivering content that resonates with audiences while aligning with broader marketing goals.

At TISV Digital, I successfully drove a 30% increase in engagement within just six months by implementing agile social strategies and conducting weekly performance reviews. I took ownership of monthly content calendars, executing over 100 assets quarterly, and wrote more than 20 high-performing video scripts that garnered an average of 5K+ views on platforms like Instagram and YouTube. My collaborative efforts across design and email teams contributed to a 15% increase in click-through rates for multi-channel campaigns.

Previously, at Mascot Vibes Gadgets, I grew brand reach by 10% in six months through data-driven content strategies. My ability to maintain a strong engagement rate of over 7% on Instagram and TikTok was achieved through daily posts and thorough audience analysis. I produced over 30 short-form videos that significantly increased brand awareness among Gen Z, and my analytics-backed post scheduling boosted click-through rates by 15%. I am passionate about optimizing social media strategies to enhance customer satisfaction and drive brand success.

Experience

Work history, roles, and key accomplishments

MG

Social Media Manager

Mascot Vibes Gadgets

Jun 2022 - Oct 2023 (1 year 4 months)

Grew brand reach by 10% in 6 months through data-driven content strategies and content placement. Maintained a strong 7%+ engagement rate on Instagram and TikTok through daily posts and audience analysis. Produced 30+ short-form videos (avg 1.5K+ views/post) that increased Gen Z brand awareness.

Education

Degrees, certifications, and relevant coursework

University of Lagos logoUL

University of Lagos

Bachelor of Science, Mass Communication

2017 - 2023

Studied the fundamentals of Mass Communication, covering various aspects of media, communication theories, and practices. Gained knowledge in areas such as journalism, broadcasting, public relations, and advertising.

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