At Driscoll’s, I serve as the primary HR contact for employee and manager inquiries while managing onboarding, offboarding, and other employee lifecycle processes.
I oversee Workday and Dovetail, maintain employee records in line with Moroccan labour law and GDPR, and prepare reports and dashboards to support decision-making. I also administer payroll and benefits and work with EMEA HR teams to improve People Services processes.
At Dahbi Group, I led the HR department, designed HR policies and strategies, and managed recruitment, employee engagement, and performance processes. Earlier, I worked across project management, accounting, and regulatory compliance, including training technical teams on ISO/IEC 17020:2012 standards at Applus Fomento Control.

