
Nisa Parveen
@nisaparveen
Digital Marketing Strategist at PrizmWeb Technologies®, driving SEO, paid campaigns, and lead generation; open to freelance and remote opportunities.
What I'm looking for
At PrizmWeb Technologies®, I develop digital marketing strategies to promote services including web development, SEO, PPC, and branding. I plan campaigns across search, social media, email, and content to support lead generation and brand awareness.
I conduct keyword research and optimize website and blog content, while working on on-page and off-page SEO. I also develop content calendars for blogs, case studies, whitepapers, and videos.
I manage Google Ads, Meta Ads, and LinkedIn Ads for lead generation, and optimize ad spend for campaign goals. I use retargeting strategies to help turn website visitors into leads.
I also develop social media strategies and create posts, infographics, and videos to showcase PrizmWeb’s expertise. I use Google Analytics, SEMrush, and HubSpot to monitor performance and report insights.
Experience
Work history, roles, and key accomplishments
Digital Marketing Strategist
PrizmWeb Technologies
Jul 2024 - Present (2 years 3 months)
Develops and executes digital marketing strategies including SEO, PPC, social media, and email marketing to drive growth and lead generation. Manages multi-channel campaigns, optimizes ad spend, and implements conversion rate optimization.
Education
Degrees, certifications, and relevant coursework
Kumaun University, Nainital
Bachelor of Education - BEd, Teaching English as a Second or Foreign Language/ESL Language Instructor
2024 -
Pursuing a Bachelor of Education with a focus on Teaching English as a Second or Foreign Language.
Kumaun University, Nainital
Master of Arts - MA, English Language and Literature/Letters
2021 - 2024
Completed a Master of Arts in English Language and Literature.
Kumaun University, Nainital
Bachelor of Arts - BA, English Language and Literature, General
2019 - 2021
Completed a Bachelor of Arts in English Language and Literature.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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