Netalí Kalierof

Conceptualized brand identity and logo for a token ecosystem and designed high‑impact visual assets for Google Ads and social media to support digital marketing efforts.

Delivered high‑end branding and logo systems for an eco‑luxury real estate project, produced elegant infographics for project stages and used AI to generate photorealistic photomontages for visualization.

Designed complete visual identity, UI/GUI, information architecture, merchandising, script and video edits for an advergame; illustrated characters, environments, and UI elements to support gameplay experience.

Produced professional cover and interior layouts and created original illustrations and characters across multiple book sections to maintain cohesive narrative aesthetics.

Created high‑contrast illustrations and tri‑fold book layouts tailored for cognitive development of ages 0–3, selecting palettes and contrasts to maximize visual stimulus and legibility.

Designed AR‑adapted assets and high‑fidelity mockups for a marketing campaign, researching immersive label elements and presenting AR visuals for client review.

Developed visual identity and UI focused on AR interactions, creating optimized visual recognition markers and UI elements for a mobile AR application.

Led rebranding and social media redesign, produced video content for online courses and developed UI for the web platform while creating environmental signage and merchandising.

Collaborated with architecture to translate minimalism and modernity into a cohesive visual identity, producing a Brand Book and application guidelines for the real estate project.

Authored the Brand Book and visual guidelines, designed corporate identity and web UI layouts to ensure consistent brand application across media.

Designed event identity and tri‑fold brochures for print, and produced digital flyers and social media assets to promote institutional events and increase turnout.

Produced analog collage illustrations and bespoke editorial layouts merging art and layout for a literary publication.

Redesigned institutional identity, produced brochures and annual research reports, provided professional photography and designed presentations for research communication.

Designed institutional tri‑fold brochures, social media flyers, and support assets to strengthen the company's corporate identity and online presence.

Developed custom merchandising for corporate events, created web brochures and interactive digital catalogs, and supported global visual marketing efforts.

Developed a comprehensive visual identity rooted in antiquity, feminine aesthetics, and Art Nouveau; implemented a modular visual system and contrast hierarchy to streamline community manager self‑management.

Led art direction for the SS26 Night collection, designed Instagram carousel assets and story templates, and produced responsive e‑commerce web banners to ensure optimal mobile and desktop UX.

Completed a Bachelor of Graphic Design at the Faculty of Architecture, Urbanism, and Design, National University of San Juan.

Completed a Global Competencies course instructed by Kyle Bergman in Washington D.C.

Attended a Semantic Typography Seminar focusing on typographic principles and semantics.

Completed a course on Semiotics and Communication taught by semiologist Néstor Sexe.

Attended a professional lettering workshop taught by lettering professor Marcelo Pellizo.

Completed an Art, Design, and Language course taught by visual artist Mora Dorit in Tel Aviv.

Completed a bilingual Bachelor's degree in Social Sciences at Colegio Inglés Private Education College.