Muhammad Naeem

Built the platform's first design system on Flowbite and cut core page length by 70% through a layout redesign. Designed four products with 12 end-to-end flows and 50+ screens, and led design and front-end development through a Figma MCP workflow.

Led end-to-end UX/UI design across 6 high-security product lines, delivering 500+ screens. Architected a scalable multi-platform design system and achieved full WCAG 2.1 AA compliance.

Led a team of 3 designers and directed digital product design strategy for 50+ Australian brands. Reduced design revision cycles by 50% and boosted conversion rates by 3x for e-commerce clients.

Engineered a modular design system for Bionorica and designed high-fidelity interfaces for Web3 and crypto platforms. Led design strategy for e-commerce, Web3, and pharma platforms, reporting directly to the CEO.

Architected the end-to-end web experience for Viavana, a hotel and ticket management booking engine. Lead UX/UI designer on Hidebox, a mobile app for cataloguing personal items and recording insurance claims.

Designed graphics and web assets for clients.

Interned as a graphic designer, supporting design tasks.

Bachelor of Commerce with a focus on Information Technology from the University of the Punjab, Lahore, Pakistan, completed in 2013.