mounika mudumba
@mounikamudumba
I’m a Content Marketing Specialist who grows audiences with SEO-first writing, YouTube content, and audience research.
What I'm looking for
I’m a Content Marketing Specialist focused on turning audience research into high-performing content across blogs, social media, and YouTube. I’ve built my work around SEO-friendly writing, metadata, and clear content strategy that supports visibility and engagement.
At Ceipal Software Pvt. Ltd., I created marketing campaign content, product communication, and video promotions—while owning editorial calendar management to keep work aligned across marketing channels. I wrote scripts, content briefs, and copy for YouTube videos, short-form marketing, and CEO conference content, including recurring series like TechTalk and Gamechanger.
I also led YouTube growth efforts, supporting my channel’s expansion from 736 to 10,000 subscribers and improving organic views through YouTube SEO, content optimization, series planning, and ongoing performance tracking.
I was recognized with the Ceipal Trailblazer Award (Q3 2024) for developing innovative YouTube content formats that increased audience engagement, and I carry that same “test, learn, improve” mindset into every content project I take on.
Experience
Work history, roles, and key accomplishments
Content Marketing Specialist
Ceipal Software Pvt Ltd
Jul 2022 - Feb 2025 (2 years 7 months)
Created marketing campaign, product, social media, and YouTube promotional content while managing editorial calendars and cross-channel requirements. Supported YouTube channel growth from 736 to 10,000 subscribers and improved organic views; received the Ceipal Trailblazer Award in Q3 2024 for innovative YouTube content formats.
Social Media Executive
Food Fight Studios
Jan 2021 - Jan 2022 (1 year)
Wrote website content across finance, technology, business, and animation topics and optimized copy and metadata using Yoast SEO standards. Conducted audience and keyword research with Ubersuggest and BuzzSumo, created social media copy, and supported YouTube account growth with performance monitoring via Google Analytics.
Content Writer
EmedEvents Private Ltd
Jan 2019 - Jan 2021 (2 years)
Wrote website copy, blogs, and social media content for healthcare-focused digital channels using WordPress for publishing. Conducted audience and keyword research and optimized website metadata and blog content for search visibility.
Content Writing Intern
Filesie - An Inbound Marketing Agency
Jan 2018 - Present (8 years 5 months)
Conducted audience research to support content planning and wrote content across crypto, finance, and healthcare niches. Assisted with social media management activities to support campaign execution.
Education
Degrees, certifications, and relevant coursework
Vaageswari Institute of Pharmaceutical Sciences
Bachelor of Pharmacy, Pharmacy
2013 - 2017
Completed a Bachelor of Pharmacy at Vaageswari Institute of Pharmaceutical Sciences, a JNTUH-affiliated college, from 2013 to 2017.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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