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Moulipriya SMS
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Moulipriya S

@moulipriyas

I build financial models, forecasts, and portfolio insights that improve retail profitability and investment decisions.

United Arab Emirates
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What I'm looking for

I'm looking to lead FP&A, strategic finance, and controllership work where I can turn financial analysis into stronger profitability, investment, and operating decisions.

At Liwa Trading Enterprises in Dubai, I lead budgets, rolling forecasts, and profitability analysis across 130+ stores and 10+ brands, including Gant and La Senza. My portfolio optimization work eliminated recurring losses and improved annual profitability by AED 40 million while maintaining overall portfolio sales.

I've built DCF feasibility models for store openings and acquisitions, developed five-year brand rollout scenarios, and created Power BI dashboards that replaced manual reporting with portfolio-wide KPI visibility. I also partner across Finance, Leasing, and Operations on lease decisions, brand swaps, inventory optimization, and month-end reporting for senior leadership and the Board.

Previously, I supported Amazon's Vikrant FOAA acquisition through Deloitte and led statutory audits, group reporting, and audit teams at PwC. I'm a Chartered Accountant with an ACCA Diploma in IFRS, bringing experience across FP&A, controllership, strategic finance, M&A support, and Big 4 audit.

Experience

Work history, roles, and key accomplishments

LL
Current

Financial Analyst

Liwa Trading Enterprises LLC

Jan 2025 - Present (1 year 7 months)

Led annual budgets and rolling forecasts for 130+ stores across 10+ brands, driving cost optimization and strategic analysis. Developed DCF-based feasibility models and Power BI dashboards to support investment decisions and portfolio optimization.

VA

Articled Assistant – Audit & Assurance

Varma & Varma Chartered Accountants

Mar 2018 - Feb 2021 (2 years 11 months)

Conducted statutory and internal audits for large corporate clients across 6+ sectors including Manufacturing, Banking, Hospitality, Retail Trading, and Media. Performed Due Diligence Review for a manufacturing and export-oriented company.

Education

Degrees, certifications, and relevant coursework

Indira Gandhi National Open University logoIU

Indira Gandhi National Open University

Bachelor of Commerce, Accounting and Finance

Bachelor of Commerce with a focus on Accounting and Finance, completed in June 2022.

Association of Chartered Certified Accountants logoAA

Association of Chartered Certified Accountants

Diploma in IFRS, Accounting

Diploma in International Financial Reporting Standards (DipIFRS) from ACCA, completed in June 2022.

Institute of Chartered Accountants of India logoII

Institute of Chartered Accountants of India

Chartered Accountant, Accounting

Chartered Accountancy qualification from the Institute of Chartered Accountants of India, completed in December 2021.

Tech stack

Software and tools used professionally

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