Mokhtar Semghoun
@mokhtarsemghoun
I analyze customer, revenue, and marketing data into actionable business recommendations.
What I'm looking for
I've analyzed 2.7M customer events to evaluate conversion funnels and communication-channel effectiveness, confirming a statistically significant 9.5 percentage-point conversion gap. I also analyzed 805K+ sales records to identify revenue concentration risks, finding that the top 20% of customers generated 77.24% of revenue.
Using PostgreSQL, Python, Power BI, and dbt, I build dashboards, data models, and documented data warehouses. My work includes identifying approximately $60.9M in loan-portfolio net losses and modeling marketing spend against sales to support budget reallocation recommendations.
Experience
Work history, roles, and key accomplishments
Data Analyst
Freelance
Junior Data Analyst specializing in SQL, Python, Power BI, and Excel, with experience in analyzing customer events and conversion funnels, applying statistical tests, and building dashboards and data models to turn behavioral and business data into actionable recommendations.
Education
Degrees, certifications, and relevant coursework
École Nationale Supérieure de Statistique et d'Économie Appliquée (ENSSEA)
Baccalauréat, Statistics and Applied Economics
2024 - 2026
Pursuing a Baccalauréat in statistics and applied economics, focusing on statistical methods and economic applications.
Availability
Location
Authorized to work in
Job categories
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