For Coopex, a Bali visa and residency consultancy, I rebuilt a Meta Ads setup that had sent most of its budget to the wrong country. The Instagram DM campaigns and ManyChat menu generated 421 conversations at about $0.57 each, and two deals worth $10,600.
As a freelance social media manager, I developed separate Instagram and TikTok strategies for Angel Ruche and reviewed 364 TikTok posts to find the cause of a drop in monthly views. For a jewellery brand, I designed a carousel that reached 1.6M views.
At Mersa, the marketing consultancy I co-founded, I audit social channels and Meta Ads for local businesses. For Libra Laundry, I created an Instagram launch strategy and content grid and directed a photo shoot.
