Meri Khachatryan

I’m a second-year Business Administration student at the American University of Armenia with hands-on marketing experience, grounded in market research, campaign development, and content creation. I bring a certified foundation in strategic management, business communication, and marketing analytics, and I consistently focus on accuracy, clear communication, and critical thinking.

In my current role as a Marketing Assistant at Maurice Ward Group, I execute end-to-end marketing campaigns across European markets, maintaining a 98% accuracy rate in audience targeting and ensuring 100% on-time delivery. I’ve implemented LinkedIn and social media strategies that drove a 30% increase in brand engagement within 6 months, managed and optimized a 10,000+ contact database through cleansing and segmentation, and collaborated with 20+ Country Managers to keep regional initiatives aligned with global objectives.

Previously, as a Marketing Intern at Tesaran Residential Compelx in Yerevan, I co-executed 3+ targeted marketing campaigns and social media strategies, boosting property visibility and driving a 15% increase in audience engagement. I also conducted competitor and market research to identify the top promotional channels and monitored campaign KPIs to stay aligned with sales goals—skills I’m eager to deepen in a role centered on measurable growth and responsible decision-making.